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Reliable predictions for online targeting
For the first time, we had our predictions for the «Blick.ch» brand checked by WEMF. The high score obtained shows that our predictions are of very high quality.
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Our new commercialisation strategy
In an interview with Persönlich, our Managing Director Thomas Passen explains our new marketing strategy and the «Green Circle» initiative.
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Summerdeals July & August 2024
Don’t miss out: Our exclusive advertising offers for your summer campaign! Book until 05 July for the period from July to August 2024.
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USZIT – How to have tea time with Hard Tea
Just a beer? And now also an iced tea. The Brand Studio is once again responsible for the launch campaign.
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How we use Google’s Privacy Sandbox
With Google Ad Manager as our primary ad server, we can also access solutions provided by Google’s Privacy Sandbox.
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Using contextual ads to create effective campaigns
Die Contextual Ads unseres Brand Studios werden täglich und in Echtzeit für das Umfeld konzipiert.
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2024 in sport: advertising in the right environment
Whatever sport you want to cover, Ringier Advertising has the right environment for your advert.
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Ringier Advertising with a new marketing strategy
Ringier Advertising is using the portfolio of the newly established Ringier Media Switzerland unit to realign its marketing activities from 2024. In future, the focus will be on thematic areas rather than individual media titles.
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Blick Group and the media of RASCH form Ringier Media Switzerland
Ringier has acquired all shares in the Swiss joint venture Ringier Axel Springer Schweiz (RASCH) from Axel Springer. The RASCH media titles will be merged with the Blick Group to form Ringier Media Switzerland.
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OneID: New digital advertising technology initiative
The Swiss publishing houses and their marketers audienzz, CH Media, Goldbach and Ringier Advertising introduce a joint future-oriented ID solution for digital advertising in Switzerland.
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In-house data solution ‘Alloy’ built on first-party data
Our in-house data solution ‘Alloy’ is built on first-party data and offers maximum transparency and performance for specific targeting.
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Boosting digital performance with Google Ad Manager
Switching to Google Ad Manager has significantly improved the performance of our clients’ digital advertising campaigns.
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