Latest news
NewsTargeted advertising without third-party cookies
After the phaseout of third-party cookies, we offer tracking alternatives for effective online advertising campaigns.
- News
How we use Google’s Privacy Sandbox
With Google Ad Manager as our primary ad server, we can also access solutions provided by Google’s Privacy Sandbox.
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Using contextual ads to create effective campaigns
Die Contextual Ads unseres Brand Studios werden täglich und in Echtzeit für das Umfeld konzipiert.
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2024 in sport: advertising in the right environment
Whatever sport you want to cover, Ringier Advertising has the right environment for your advert.
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Ringier Advertising with a new marketing strategy
Ringier Advertising is using the portfolio of the newly established Ringier Media Switzerland unit to realign its marketing activities from 2024. In future, the focus will be on thematic areas rather than individual media titles.
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Blick Group and the media of RASCH form Ringier Media Switzerland
Ringier has acquired all shares in the Swiss joint venture Ringier Axel Springer Schweiz (RASCH) from Axel Springer. The RASCH media titles will be merged with the Blick Group to form Ringier Media Switzerland.
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OneID: New digital advertising technology initiative
The Swiss publishing houses and their marketers audienzz, CH Media, Goldbach and Ringier Advertising introduce a joint future-oriented ID solution for digital advertising in Switzerland.
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In-house data solution ‘Alloy’ built on first-party data
Our in-house data solution ‘Alloy’ is built on first-party data and offers maximum transparency and performance for specific targeting.
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Boosting digital performance with Google Ad Manager
Switching to Google Ad Manager has significantly improved the performance of our clients’ digital advertising campaigns.
- Events, News
Ringier Advertising Midsummer Party 2023
Gut drei Jahre nach der Gründung von Ringier Advertising war es an der Zeit, unser Bestehen zu feiern und uns bei unseren Kund:innen und Inventargebern für die tolle Zusammenarbeit zu bedanken.
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More than 80 pages of pure lifestyle: SI’s ‘Style’ magazine is back
Food, travel, well-being: lifestyle is popular among the Swiss. Following a break prompted by the coronavirus, ‘Style’ magazine is now enjoying a revival.
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Blick Reisen Extra: advertise your services where others go to dream
Exotic archipelagos in the Indian Ocean, snowshoeing in the Bernese Oberland or a quick trip to Prague: Blick Reisen Extra lets its readers explore their dream destinations.
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More intuitive and informative: the new Ringier Advertising website
One of our new year’s resolutions for 2023 was the launch of our website with a new design, more content and practical features as a top priority.
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SMG cooperates with Goldbach Audience and Ringier Advertising for online network marketing
The SMG Swissmarketplace Group has entered into an advertising marketing partnership with the two marketers Goldbach Audience (Switzerland) AG and…
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Contextual targeting pays off, as the current case study featuring Cash.ch illustrates
In the future, we will have to completely forgo third-party cookies. Contextual targeting offers a good and proven approach to reach users in appropriate thematic contexts.
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Native Flex ad: now available with video
The responsive multi-device ad can now also be booked with video. The Native Flex ad automatically adapts to the display…
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Think big: Welcome Ad Video now also available on Blick.ch
The large-format advertising medium continues to spread: the welcome ad with video can now also be booked on Blick.ch.
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Reach your target group of gardeners and plant lovers with our Blick Garden Special
German-speaking Switzerland alone is home to 3.7 million people who consider a well-kept garden or balcony to be important. So…
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Simple, flexible and with high-reach: the Quattro Combi offers the best visibility within four different print publications
Do you want the highest possible reach for your advertising message, flexible placement options and high-quality environments? In that case,…
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