Ringier Advertising strengthens its sales organisation:
New leadership roles for Annick Cochard and Chiara Rusch

Ringier Advertising is strategically aligning its sales organisation with growth markets: Annick Cochard will take up the newly created role of Head of Sports Sales & Strategic Partnerships with effect from 1 August 2026. At the same time, Chiara Rusch is expanding her remit and, as Head of Sales, will take charge of the team responsible for food, mobility and travel, in addition to international business.

With this newly created role, Ringier Advertising is systematically expanding its sports marketing and strategic partnerships. Annick Cochard will in future be responsible for Ringier Medien Schweiz’s entire sports business, as well as strategic partnerships and cross-divisional projects. This includes, amongst other things, the further development of Ringier Advertising’s sports portfolio, which features brands such as Blick, kicker, sport.ch, blue News and DAZN. Annick Cochard has been with Ringier Advertising since 2021 and most recently led the marketing of various thematic areas as Head of Sales for Food, Mobility, Sport and Travel.

Also with effect from 1 August 2026, Chiara Rusch will take on expanded responsibilities as Head of Sales: in addition to her existing role as Head of Sales International, she will take charge of Annick Cochard’s former team covering the food, mobility and travel sectors. Ringier Advertising is thus bringing these key segments under a single leadership.