AdUnit

Media buying made easy

Complex campaign structures and decentralised budgets often lead to time-consuming processes, numerous coordination tasks and confusing reporting. AdUnit simplifies media buying with a central platform for planning, booking and managing your advertising campaigns. This creates greater efficiency, transparency and control across all channels.

Branch networks / dealer networks

The problem: Coordinating numerous locations often leads to time-consuming coordination loops and makes it difficult to maintain consistent brand management.

The solution: Roll out national campaigns with local relevance at the touch of a button. Define brand presets centrally. Your partners can book advertising measures locally themselves with just a few clicks, ensuring compliance with your corporate identity.

Agencies

The problem: Multi-channel campaigns cost valuable time due to manual sourcing and a multitude of different tools, thereby reducing profit margins.

The solution: AdUnit combines display, social, video, audio and DOOH into a single workflow. Minimise the effort involved in booking, reporting and billing, and achieve greater efficiency, transparency and control over your campaigns.

Your benefits at a glance

Multichannel
Book display, native, video, social, DOOH, CTV and audio adverts via a single platform. This allows you to manage your campaigns efficiently across all channels via a central interface.
Targeting
Reach your target audiences precisely with a wide range of targeting options. Segment campaigns by interests, location and other relevant criteria.
Real-time reporting
Keep a close eye on your campaigns’ performance at all times. Standardised reports provide all relevant KPIs in real time and ensure maximum transparency.
Budget Control
Manage budgets for individual sites centrally. Maintain full control over all regional expenditure. Including accounting and working capital.
Brand safety
Ensure a consistent brand image across your branches using predefined presets. Retailers can place orders easily and securely whilst adhering to quality standards.
Dynamic Creatives
Automated customisation of advertising materials by location. Integrate local retailer details, such as addresses or special offers, directly into your banners.
White label
Use the tool in line with your corporate identity. Boost your partners’ sense of identification with a bespoke platform solution.
Easy to use
Get started straight away, with no specialist knowledge required. Automated processes ensure a rapid time-to-market for all new media types.
Smart Geo-Settings
Ensure territorial protection for your branches. Predefined geo-settings prevent wasted coverage and ensure local relevance.