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Our digital portfolio
 

Strong digital brands

In today’s world, marketing that does not take advantage of digital formats is unthinkable. Consumers have their desktop computers, tablets and smartphones on hand throughout the day, opening up a unique spectrum of possibilities for direct, hyper-targeted interaction with your target groups. We would be happy to advise you on how to reach your advertising goals efficiently on our 30 digital premium platforms.

 
 
Contextual targeting pays off, as the current case study featuring Cash.ch illustrates
In future, we will have to completely forgo third-party cookies. Contextual targeting offers a good and proven approach to reach users in appropriate thematic contexts. The current advertising campaign for Cash.ch also demonstrates that contextual targeting works.
Think big: Welcome Ad Video now also available on Blick.ch
The large-format advertising medium continues to spread: On blue News, the welcome ad with video has met with great interest among customers. The high-performance format with moving images can now also be booked on Blick.ch.
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19 August 21
In-Article Story – AI Driven Premium Advertising on blick.ch

The innovative content formats, which work with the help of artificial intelligence, are now being played out on Blick.ch. Benefit from a 50% discount on the CPM.

2 July 21
Ringier Advertising receives Digital Ad Trust certificate for more security and transparency in digital advertising

Ringier Advertising is one of the first marketers to be awarded the Digital Ad Trust certificate. Digital Ad Trust is a cross-association initiative of the three associations IAB Switzerland, Leading Swiss Agencies and Schweizer Werbeauftraggeberverband. Ringier Advertising receives certification in all four tested areas: Visibility, Brand Safety, Ad Fraud and User Experience.

23 June 21
Blick Group summer offer

This year, the desire to travel is particularly strong among the Swiss population. Blick readers are also gripped by the desire and curiosity to discover new places. Take advantage of the Blick Group’s large reach with our summer offer on the topic of travel and place your advertising message in a targeted environment.

19 May 21
Native Flex – the chameleon of advertising

Native Flex is a responsive multi-device ad that automatically adapts to the device screen used to visit the website. As a result, it blends seamlessly with its surroundings.

 
Good to know
 
Digital
Ringier Advertising receives Digital Ad Trust certificate
The cross-association Digital Ad Trust initiative honors Ringier Advertising in the four audited areas of Visibility, Brand Safety, Ad Fraud and User Experience. The entire Ringier Digital Network was certified. Learn more about the individual certification areas here.
Targeting – reach your target group accurately
We offer a variety of top-quality targeting and target-group segments for your digital campaign. From socio-demographics and interests through to contextual targeting – thanks to high-quality data, we ensure that your message reaches your desired target group.
Updates – discover the latest news or browse through the archive

Here, you can read about what’s been going on in our world over the last few months. We publish new products, offers and services on a regular basis so that you’re always kept up to date. And if you happen to miss something, you can also find old updates in our archive.

 
Ringier Advertising
Flurstrasse 55
Post Office Box
8021 Zurich
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