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Latest news

  • OneID: New digital advertising technology initiative
    News

    OneID: New digital advertising technology initiative

    The Swiss publishing houses and their marketers audienzz, CH Media, Goldbach and Ringier Advertising introduce a joint future-oriented ID solution for digital advertising in Switzerland.

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  • In-house data solution ‘Alloy’ built on first-party data
    News

    In-house data solution ‘Alloy’ built on first-party data

    Our in-house data solution ‘Alloy’ is built on first-party data and offers maximum transparency and performance for specific targeting.

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  • Boosting digital performance with Google Ad Manager
    News

    Boosting digital performance with Google Ad Manager

    Switching to Google Ad Manager has significantly improved the performance of our clients’ digital advertising campaigns.

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  • Ringier Advertising Midsummer Party 2023
    Events, News

    Ringier Advertising Midsummer Party 2023

    Gut drei Jahre nach der Gründung von Ringier Advertising war es an der Zeit, unser Bestehen zu feiern und uns bei unseren Kund:innen und Inventargebern für die tolle Zusammenarbeit zu bedanken.

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  • More than 80 pages of pure lifestyle: SI’s ‘Style’ magazine is back
    News

    More than 80 pages of pure lifestyle: SI’s ‘Style’ magazine is back

    Food, travel, well-being: lifestyle is popular among the Swiss. Following a break prompted by the coronavirus, ‘Style’ magazine is now enjoying a revival.

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  • Blick Reisen Extra: advertise your services where others go to dream
    News

    Blick Reisen Extra: advertise your services where others go to dream

    Exotic archipelagos in the Indian Ocean, snowshoeing in the Bernese Oberland or a quick trip to Prague: Blick Reisen Extra lets its readers explore their dream destinations.

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  • More intuitive and informative: the new Ringier Advertising website
    News

    More intuitive and informative: the new Ringier Advertising website

    One of our new year’s resolutions for 2023 was the launch of our website with a new design, more content and practical features as a top priority.

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  • SMG cooperates with Goldbach Audience and Ringier Advertising for online network marketing
    News

    SMG cooperates with Goldbach Audience and Ringier Advertising for online network marketing

    The SMG Swissmarketplace Group has entered into an advertising marketing partnership with the two marketers Goldbach Audience (Switzerland) AG and Ringier Advertising. In future, therefore, SMG will provide its advertising services directly to its customers and agencies, while its two well-known partners will also market the entire SMG portfolio via their own networks.This will allow…

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  • Contextual targeting pays off, as the current case study featuring Cash.ch illustrates
    News

    Contextual targeting pays off, as the current case study featuring Cash.ch illustrates

    In the future, we will have to completely forgo third-party cookies. Contextual targeting offers a good and proven approach to reach users in appropriate thematic contexts.

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  • Native Flex ad: now available with video
    News

    Native Flex ad: now available with video

    The responsive multi-device ad can now also be booked with video. The Native Flex ad automatically adapts to the display settings of the web page to suit the device being used. As a result, it blends seamlessly into the environment – now also with video.The Native Flex ad has become well known among advertising customers,…

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  • Think big: Welcome Ad Video now also available on Blick.ch
    News

    Think big: Welcome Ad Video now also available on Blick.ch

    The large-format advertising medium continues to spread: the welcome ad with video can now also be booked on Blick.ch.

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  • Reach your target group of gardeners and plant lovers with our Blick Garden Special
    News

    Reach your target group of gardeners and plant lovers with our Blick Garden Special

    German-speaking Switzerland alone is home to 3.7 million people who consider a well-kept garden or balcony to be important. So it’s no surprise that the latest gadgets, tools, experiences and ideas for designing one’s very own green oasis are in high demand.We help to spark the joy of gardening: there are 372,000 readers across Switzerland…

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