The large-format advertising medium continues to spread: On blue News, the welcome ad with video has met with great interest among customers. The high-performance format with moving images can now also be booked on Blick.ch.

The welcome ad with video reaches users at every entry point on the website and offers advertisers even more creative freedom with the combination of background image and video. To get to the content of the website, users can easily scroll down. There is now also the option of booking the wideboard and half-page ad as a reminder – for an even greater branding effect.

With a premium placement that can be booked only once a week or 52 times a year for mobile and desktop, and high visibility on all screen sizes, the welcome ad is the format of choice for big announcements.

The welcome ad with video has been available on blue News since October 2021. First successful implementations of the format are now following on Blick.ch, for example together with Swisscom.

Preview Welcome Ad Video with Swisscom