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Interest

Benefit from Ringier Advertising’s broad portfolio of interest data on a range of themes – we cover every target group, from car fans to foodies to mothers-to-be. Can’t find the right segment for your target group? No problem! We’d be happy to put together a customised segment to help you reach your target customers.

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Martha is reading an article on cosmetics.

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She will be marked by us with a cookie.

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Martha’s data is collected, analysed and evaluated in the DMP.

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We can target Martha and others interested in cosmetics with adverts that attracts them.

Interest targeting segments

Alcoholic BeveragesFurnishing & DecoLuxuryScience
AutomotiveFussballMarriageSexuality
Beauty & CosmeticsGamesportsMillennialsSki
Books & LiteratureGamingMotorbikesSports
Business & FinanceHead of HouseholdMoviesStudents
CareersHealthMovingStyle & Fashion
ChristmasHealth InsuranceMusic & AudioSustainability
Decision MakersHealthy FoodNews & PoliticsSustainable Investing
EducationHobbies & InterestsOnline ShoppingTechnology & Computing
Events & AttractionsHockeyOutdoorTelevision
Family & RelationshipsHome & GardenPersonal FinanceTennis
Family with KidsHouse OwnersPetsTravel
Fine ArtInstitutional InvestorsPop CultureVideo Gaming
Food & DrinksInvestingPregnancy & FamilyWellness & Healthy Living
FoodiesLifestyleReal EstateWinter Sports
Formel 1LOHAS1Religion & SpiritualityWomen in Business
Lifestyles oHealth and Sustainability1

other data solutions

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Reach Data

Their advertising strategy is aimed at women, men, sports enthusiasts, car lovers,…

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Contextual Display

In the right place at the right time – play your advertising in the contextually appropriate…

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Intent

Scout24 data allows you to reach your target group specifically according to their interests…

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