Contextual Display
The right place at the right time – in a suitable contextual environment. Certain themes are a no-go for you? With brand safety segments, you can protect your campaign from ending up in unsuitable places. Choose the right theme for your campaign from over 8 standard segments or simply define your own keywords.
Defining relevant keywords for the client and his campaign.
Assigning the website content to the topic cluster.
Adverts are delivered in an appropriate content environment.
Contextual targeting details
Content Centric
It is not the user’s surfing behavior that is evaluated, but the content of the website.
Individual
Custom themes possible – with multiple inclusion and exclusion options.
Brand Safety
Guarantees secure environments for your adverts by excluding keywords.
Contextual targeting display segments
| Automotive |
| Sport |
| Finance |
| Health |
| Food |
| Family |
| Economy |
| Travel |
other data solutions
Reach Data
Their advertising strategy is aimed at women, men, sports enthusiasts, car lovers,…
Sociodemographics
Thanks to Ringier Connect user data, we can offer you socio-demographic targeting in…
Interest
Benefit from the broad portfolio of Ringier Advertising Interest data on diverse…
