«TV8 rejoint L’illustré» An innovative concept for L’illustré: Maximum reach thanks to the integration of TV8.

From April 2023, L’illustré will be published with a renewed concept, bringing it even closer to its readers. For this purpose, L’illustré will rely on proven content, focus even more on French-speaking Switzerland and integrate the content of TV8. As the new editor-in-chief, Laurence Desbordes will implement the new concept.

Unique, dedicated and generous – the magazine that represents western Switzerland! L’illustré is a positive, benevolent and cross-generational weekly magazine that also offers spectacular photojournalism. The combination of information, entertainment and photography creates a unique position for the magazine, which has fostered close relations with its readers for over 100 years. This connection makes L’illustré the leading western Swiss news magazine in terms of readership figures.

Facts

  • CharacteristicMagazine
  • Readership290’000*
  • Distributed circulation87’011
  • Reach F-CH17,3 %
  • Cost-per-thousandCHF 72
  • 1/1 page, gross rateCHF 20’900
  • DistributionFrench-speaking Switzerland
  • FrequencyFridays

Source for readership and reach: MACH Basic 2023-1 (basis: French-speaking language group of 1’660’000 people)
Source for distributed circulation: WEMF-Auflagenbulletin 2022
*Estimated value based on a combination of L’illustré and TV 8

Media Facts

Media Facts
Readers (thousand)Range (%)Structure (%)Affinity
Total*  29017,3100,0100
Gender    
Male11614,139,981
Female17420,460,1118
Age (years)    
14 to 34 years407,613,844
35 to 54 years7112,624,573
55+ 17930,861,7178
Age (years)    
14 to 19 years107,53,443
20 to 29 years176,55,838
30 to 39 years238,58,049
40 to 49 years3512,412,072
50 to 59 years5519,418,9112
60+15033,951,8195
Household income in CHF    
Up to 3’9996320,221,7117
4’000 – 7’99913019,345,0111
8’000 +9614,133,381
Type of residential area    
Metropolitan area: central core23616,881,497
Outside metropolitan areas5420,118,6116
Employment    
Full time7612,026,469
Part time 4815,016,687
in education/training137,74,445
Unemployed15227,852,6160
Education    
Compulsory7319,925,4115
Medium13018,444,8106
High8614,529,884
Very strong/generally strong interest    
Consumer information18421,963,5126
Health and nutrition20819,372,0111
Family, children and partnership16719,257,7111
Cosmetics, body care and beauty7719,026,4110
Economy11518,839,9109

* Estimated value based on a combination of L’illustré and TV 8

Source: MACH Basic 2023-1 – basis: French-speaking language group of 1’660’000 people

Publication and advertising deadlines

Publication and advertising deadlines
IssuePublicationAdvertising deadline
1406.04.202328.03.2023
1514.04.202303.04.2023
1621.04.202312.04.2023
1728.04.202319.04.2023
1805.05.202325.04.2023
1912.05.202303.05.2023
2019.05.202309.05.2023
2126.05.202316.05.2023
2202.06.202323.05.2023
2309.06.202331.05.2023
2416.06.202307.06.2023
2523.06.202314.06.2023
2630.06.202321.06.2023
2707.07.202328.06.2023
2814.07.202305.07.2023
2921.07.202312.07.2023
3028.07.202319.07.2023
3104.08.202325.07.2023
3211.08.202302.08.2023
3318.08.202309.08.2023
3425.08.202316.08.2023
3501.09.202323.08.2023
3608.09.202330.08.2023
3715.09.202306.09.2023
3822.09.202313.09.2023
3929.09.202320.09.2023
4006.10.202327.09.2023
4113.10.202304.10.2023
4220.10.202311.10.2023
4327.10.202318.10.2023
4401.11.202323.10.2023
4508.11.202330.10.2023
4615.11.202306.11.2023
4722.11.202313.11.2023
4829.12.202320.11.2023
4906.12.202327.11.2023
5013.12.202304.12.2023
5120.12.202311.12.2023
5227.12.202318.12.2023
Deadline for printing material

The deadline for print material is 5 working days before the publication date.

Advertising rates

Advertising rates

Standard formats
FormatsFull bleed (width x height in mm)Print space (width x height in mm)Gross price CHF
1/1 page210 x 282189 x 26120’900
1/2 landscape210 x 140189 x 12915’000
1/2 vertical104 x 28293 x 26115’000
1/3 landscape210 x 96189 x 859’800
1/3 vertical71 x 28261 x 2619’800
1/4 corner104 x 14093 x 1297’900
1/4 landscape210 x 74189 x 637’900
Mehrkosten
Zuschlag Mehrkosten*
Platzierungsgarantie bei 1/2 Seite und grösser10 %
Platzierungsgarantie bei 1/4 Seite bis 1/2 Seite20 %
Pro Fremdanzeige (weder Abschlussrabatt, noch BK/JUP-berechtigt)30 %

*Basis Bruttopreis in CHF

Cover pages
FormatsFull bleed (width x height in mm)Print space (width x height in mm)Gross price CHF
2nd cover page210 x 282189 x 26123’500
4th cover page210 x 282189 x 26126’200
Opening – 2nd cover page and page 3420 x 282398 x 26146’500
Double-page spreads
FormatsFull bleed (width x height in mm)Print space (width x height in mm)Gross price CHF
2/1 page420 x 282398 x 261CHF 41’800
2 x 1/2 landscape420 x 140398 x 129CHF 30’000
2 x 1/4 landscape420 x 74398 x 63CHF 15’900
Advertorials
FormatsFull bleed (width x height in mm)Print space (width x height in mm)Gross price CHF*
2/1 page420 x 282398 x 26143’300
1/1 page210 x 282189 x 26122’400

*Advertorials: delivery by customers.

Production surcharges

The following production surcharges apply when creating print material via the Brand Studio:

Formats All-inclusive price CHF**
2/1 pageLayout and Editing
– Tabloid
5’000
1/1 pageLayout and Editing
– Tabloid
3’300
1/1 pageLayout and Editing
– Broadsheet
5’000

** Exclusive shooting – further adaptations and translations on request.

Special formats in the TV program section
FormatsFull bleed (width x height in mm)Gross price CHF
Bandeau – At the foot of the daily start page210 x 35960
Reklame – Program column «centré»95 x 30636
General policies

The prices and information are subject to change at any time without prior notice. All technical data and weight information is non-binding. All prices are quoted in CHF excl. 7.7% VAT; prices are valid from 1 January 2023.

Style (publication and advertising deadlines & advertising rates)

Style (publication and advertising deadlines & advertising rates)

IssuePublicationAdvertising deadline
0114.04.202324.03.2023
0206.10.202315.09.2023
0322.11.202301.11.2023
Premium formats
FormatsFull bleed (width x height in mm)Print space (width x height in mm)Gross price CHF
Schweizer Illustrierte
(German-speaking Switzerland)
Gross price CHF
L’illustré
(French-speaking Switzerland)
Gross price CHF
(combi national)
Coverspread420 x 282398 x 26866’790
Vis-à-vis Editorial – left side210 x 282189 x 26132’130
Content 1210 x 282189 x 26130’240
Content 2210 x 282189 x 26130’240
4th cover page 210 x 282189 x 26142’291
Standard formats

Formats

Full bleed (width x height in mm)
Print space (width x height in mm)Gross price CHF
Schweizer Illustrierte
(German-speaking Switzerland)
Gross price CHF
L’illustré
(French-speaking Switzerland)
Gross price CHF
(combi national)
1/1 page210 x 282189 x 26121’90020’90028 350
1/2 landscape210 x 140189 x 12913’51015’00018’908
1/2 vertical104 x 28293 x 26113’51015’00018’908
Double-page spreads
FormatsFull bleed (width x height in mm)Print space (width x height in mm)Gross price CHF
Schweizer Illustrierte
(German-speaking Switzerland)
Gross price CHF
L’illustré
(French-speaking Switzerland)
Gross price CHF
(combi national)
2/1 Premium-
1st position
420 x 282398 x 26162’790
2/1 Premium –
2nd position
420 x 282398 x 26160’027
2/1 Premium –
3rd position
420 x 282398 x 26160’027
2/1 page420 x 282398 x 26143’80041’80054’600
Advertorials
Formats
Full bleed (width x height in mm)
Print space (width x height in mm)Gross price CHF*
Schweizer Illustrierte
(German-speaking Switzerland)
Gross price CHF*
L’illustré
(French-speaking Switzerland)
Gross price CHF*
(combi national)
2/1 Seite420 x 282398 x 26146’90043’30058’050
1/1 Seite210 x 282189 x 26125’00022’40031’800

*Advertorials: delivery by customers.

Production surcharges (advertorials)

The following production surcharges apply when creating print material via the Brand Studio:

Formats All-inclusive price CHF**
2/1 pageLayout and Editing – Tabloid5’000
1/1 pageLayout and Editing – Tabloid3’300
1/1 pageLayout and Editing – Broadsheet5’000

** Exclusive shooting – further adaptations and translations on request.

TitelCirculation 2023SubscriptionsKiosk sales
Style93’000*72’000*23’000

*These circulations only apply to the Special Style.

Offers

«Quattro» – the ideal combination offer

Ringier Advertising’s extensive range of magazines and newspapers covers all interesting topics, is informative and often opinion-forming.

With our new «Quattro» offer, you can not only optimally adapt your advertising message to your target groups, but also optimise the desired reach while saving costs.

With the «Quattro-Più» you have the opportunity to place your message in Ticino by means of a fifth advertisement in «La Domenica» or «Corriere del Ticino».

OfferTitle selectionFormat 2Discount in % 3
«Quattro»Selection from 12 titles 11/1 page 4c20

1 Beobachter, CôtéNature Suisse, Glückspost, Interview by Ringier, L’illustré, Schweizer Illustrierte, Schweizer LandLiebe, Tele, TV8, TVstar, Blick und SonntagsBlick.
2 Other formats on request.
3 Offer includes eligibility for volume and final discount as well as advisor commission; Prices in CHF excl. VAT.

Supplements and special advertising formats

Supplements and special advertising formats

Weights and prices
Weights (g)Gross price CHF
(total circulation)
≤ 1522’185
16 – 2524’447
26 – 3526’970
36 – 5031’059

Heavy specialities on request.

Bound supplements / loose supplements and piggybacks: insert with sample 30% surcharge.

Technical conditions
  • Formats:
    • Minimum: 105/115 x 148 mm
    • Maximum: 210/ 210 x 282 mm
  • Scope:
    • Minimum: 4 pages
    • Maximum: 32 pages (higher number of pages following the presentation of a dummy version)
  • Paper:
    • 4 pages: 300 gm2 (max.)
    • 4 – 8 pages: 90 gm2
    • From 8 pages: 54 gm2
  • Weight (maximum weight): 49 g (higher weight following the presentation of a dummy version)
  • Thickness (maximum): 2 mm (thicker product on request)
  • Trim:
    • Header trim: 5 mm
    • Footer trim: maximum 23 mm
  • Overfold: 10 mm overfold on the back half of the sheet. (The supplement can also be delivered without an overfold, but it must be ‘closed at the top’).
Layout

Multi-page tip-ons can only be processed if they have a cross, central or roll fold. Zig-zag folds cannot be processed. The closed side of the supplement must point towards the binding. Supplements with more than 4 pages should not be stapled. The coating on the supplement must not be damaged along the fold. In the event of any processing difficulties, completion of the magazine print run will take priority over that of the supplement.

Further information
  • Booking/ Cancellation: 5 weeks before publication.
  • Dummy version: the final acceptance (good to go) requires a binding sample to be provided on time.
  • Scheduling: only one supplement is possible per magazine and issue.
  • Third-party ads: third-party ads with up to 3 pages will be charged at +30% of the gross price for a 1/1 page 4c per ad (irrespective of existing contracts and without agency commissions and annual sales bonuses). 4 or more third-party ads on request.
  • Design: for bleed designs, texts and image elements that must not be cut must be 8 mm from the edge of the format (cut differences and fold rise).
  • Positioning: in the centre of the magazine.
  • Split: split surcharge of CHF 3,000 per issue. The publishing house reserves the right to postpone publication due to partial booking.
    • By postcode (subscribers)
    • Cycle split (e.g. every 3rd subscriber)
Weights and prices
Weights (g)Gross price CHF
≤ 1510’440
16 – 2512’876
26 – 3515’486
36 – 5018’879

Heavy specialities on request.

Technical conditions
  • Formats:
    • Minimum: 60 x 80 mm
    • Maximum: 175 x 210 mm
  • Scope (minimum): 2 pages
  • Weight (maximum weight): 20 g
  • Thickness (maximum): 2 mm
  • Quality: postcards must comply with postal regulations. Paper weight for 2-page tip-ons: minimum 120 gm2 and maximum 300 gm2
  • Restrictions: bound tip-ons on agreement only (stapling position)
Layout

Multi-page tip-ons can only be processed if they have a cross, central or roll fold. Zig-zag folds cannot be processed. The closed side of the tip-on must point towards the binding. In the event of any processing difficulties, completion of the magazine print run will take priority over that of the tip-on. Placement errors equating to 2% of the total quantity provided are reserved (positional deviations, missing carrier or tip-on etc.).

Further information
  • Booking/ Cancellation: 5 weeks before publication.
  • Dummy version: the final acceptance (good to go) requires a binding sample and a precise positional diagram to be provided on time.
  • Third-party ads: third-party ads with up to 3 pages will be charged at +30% of the gross price for a 1/1 page 4c per ad (irrespective of existing contracts and without agency commissions and annual sales bonuses). 4 or more third-party ads on request.
  • Glue strips: 3 mm from the left edge (glue strips on the item to be glued)
  • Positioning:
    • In the front part of the magazine
    • On the right-hand ad page
    • On the top or bottom half of the page (according to the tip-on diagram)
  • Positional deviations: +/- 9 mm possible (horizontal/vertical) / 4° axial
  • Carrier ad: minimum format 1/1 page
Weights and prices
Weights (g)Gross price CHF
≤ 1526’970
16 – 2529’406
26 – 3532’016
36 – 5036’366

Heavy specialities on request.

Bound supplements / loose supplements and piggybacks: insert with sample 30% surcharge.

Technical conditions
  • Formats:
    • Minimum: 148 x 210 mm
    • Maximum: 210 x 282 mm
  • Scope:
    • Minimum: 2 pages
    • Maximum: 64 pages
  • Paper:
    • Individual sheet, double-sided: 120 – 350 gm2
    • 4 – 8 pages: minimum 80 gm2 (higher on request)
    • From 8 pages: minimum 60 gm2 (higher on request)
  • Weight (maximum weight): 100 g (higher weight following the presentation of a dummy version)
  • Thickness (maximum): 3 mm (thicker product on request)
Layout

Multi-page inserts can only be processed if they use a cross, central or roll fold. Zig-zag folds cannot be processed. In the event of any processing difficulties, completion of the magazine print run will take priority over that of the insert.

Further information
  • Booking/ Cancellation: 5 weeks before publication.
  • Dummy version: the final acceptance (good to go) requires a binding sample to be provided on time.
  • Scheduling: multiple inserts are possible per issue.
  • Third-party ads: third-party ads with up to 3 pages will be charged at +30% of the gross price for a 1/1 page 4c per ad (irrespective of existing contracts and without agency commissions and annual sales bonuses). 4 or more third-party ads on request.
  • Positioning: placed on the back of the magazine. The magazine will be shrink-wrapped.
  • Split: split surcharge of CHF 3,000 per issue. The publishing house reserves the right to postpone publication due to partial booking.
    • By postcode (subscribers)
    • Cycle split (e.g. every 3rd subscriber)
Weights and prices
Weights (g)Gross price CHF
≤ 1523’490
16 – 2526’013
26 – 3528’536
36 – 5032’886

Heavy specialities on request.

Supplements / loose supplements and piggybacks: insert with sample 30% surcharge.

Technical conditions
  • Formats
    • Minimum: 105 x 148 mm
    • Maximum: 195 x 262 mm
  • Scope:
    • Minimum: 2 pages
    • Maximum: 32 pages (higher number of pages following the presentation of a dummy version)
  • Paper:
    • Individual sheet, double-sided: 120 – 300 gm2 (maximum)
    • 4 – 8 pages: 80 gm2 (higher on request)
    • From 8 pages: 60 gm2 (higher on request)
  • Weight (maximum weight): 49 g (higher weight following the presentation of a dummy version)
  • Thickness (maximum): 2 mm (thicker product on request)
Layout

Multi-page supplements can only be processed if they use a cross, central or roll fold. Zig-zag folds cannot be processed. The closed side of the supplement must point towards the binding. In the event of any processing difficulties, completion of the magazine print run will take priority over that of the supplement.

Further information
  • Booking/ Cancellation: 5 weeks before publication.
  • Dummy version: the final acceptance (good to go) requires a binding sample and precise positional diagram to be provided on time.
  • Scheduling: multiple loose supplements are possible per issue.
  • Third-party ads: third-party ads with up to 3 pages will be charged at +30% of the gross price for a 1/1 page 4c per ad (irrespective of existing contracts and without agency commissions and annual sales bonuses). 4 or more third-party ads on request.
  • Positioning: anywhere inside the magazine.
  • Split: split surcharge of CHF 3,000 per issue. The publishing house reserves the right to postpone publication due to partial booking.
    • By postcode (subscribers)
    • Cycle split (e.g. every 3rd subscriber)
Weights and prices
Weights (g)Gross price CHF
≤ 1519’923
16 – 2519’923

Heavy specialities on request.

Technical conditions
  • Formats:
    • Minimum: 65 x 84 mm
    • Maximum: 110 x 170 mm
  • Weight (maximum weight): 20 g (higher weight following the presentation of a dummy version)
  • Thickness (maximum): 2 mm
  • Glue strips: 3 mm
  • Plastic bag properties:
    • Bags must lie flat and contain as little air as possible. If a product comes glued in, the seal must not be positioned at the bottom (magazine baseline) or on the same side as the binding.
    • Plastic bags containing liquid: all sealed edges must be completely flat and at least 8 mm wide. They must not bulge out over the bag.
    • Plastic bags containing granules or powder: the top and right-hand sealed edges must be flat and at least 8 mm wide. The left-hand sealed edge (binding side) must be at least 20 mm wide and the lower sealed edge (magazine baseline) must be at least 12 mm wide. They must not bulge out over the bag. Bags containing granules or powder must be divided into 2 chambers.
  • Material: the bag material must generally be tailored to the contents and comply with specified load requirements.

Samples must not have any hazardous content or impair the processing or dispatch of a printed magazine. The publishing house must be relieved of all liability in relation to third-party claims resulting from the provision of a product sample. The publishing house must furthermore be compensated for any damages it incurs due to non-observance of the technical requirements. In the event of any processing difficulties due to poor quality bag material, completion of the magazine print run will take priority over gluing in the bags.

Strain

Bags containing liquid must withstand the following weights:

  • Static pressure: 1,000 kg for 15 seconds or 600 kg for 8 hours
  • Dynamic pressure: 600 kg for 1 hour
  • Heat resistance: minimum 200°C
Quality standards

95% of the magazines in the print run contain correctly glued-in tip-ons. A maximum of 5% can lie outside standard tolerances or have the following defects:

  • Positional deviations: horizontal/vertical: maximum +/- 8 mm, axial: maximum 5°
  • Missing tip-ons
  • Tip-ons glued in the wrong way round
Packaging of product samples for delivery

Bags that are delivered randomly mixed up or that stick to each other cannot be processed.

  • Plastic bags containing liquid: all bags must be packaged lined up, facing the same direction and upright! The individual rows and layers (max. 3 layers) must be separated by cardboard. Packaged on a longitudinal side, standing up in boxes. Do not package standing on the seal.
  • Plastic bags containing granules or powder: all bags packaged flat and lined up. To differentiate between the rows, the individual layers must be separated by solid cardboard and stabilised with diagonally positioned card (cross strips) at 15 cm intervals.
Further information
  • Booking/ Cancellation: 5 weeks before publication.
  • Dummy version: the final acceptance (good to go) requires a binding sample and a precise positional diagram to be provided. A test run may also have to be performed. To this end, the client must provide 150 original samples free of charge.
  • Scheduling: only one product sample is possible per magazine and issue.
  • Positioning:
    • In the front part of the magazine
    • On the right-hand ad page
    • On the top or bottom half of the page (according to the tip-on diagram)
  • Carrier ad: minimum format 1/1 page
Packaging specifications
  • Quantities suitable for handling
  • A grip height of maximum 12 cm per layer
  • Not entwined or bound, cleanly palletised
  • Supplements must be delivered without bent corners, crease marks or displaced spines. Any defects can lead to reductions in performance and their related additional costs.
  • The manner in which the pallets are secured must preclude any deformation of the supplements and protect them against moisture.
Stacking
  • Stack loose, glued-in and bound-in supplements cover-side up
  • Stack inserts and tip-ons cover-side down
Pallet labelling

The pallets must be labelled with the following information by attaching a pallet label to at least two sides – pallet dimensions 800 x 1,200 mm:

  1. Supplement name, especially type description (code and similar)
  2. Item
  3. Issue/no.
  4. Product type
  5. Copies per pallet
  6. Pallet number
  7. Client
  8. Sender
  9. Production date
Delivery note

The following information must be provided:

  1. Customer
  2. Type of supplement
  3. Circulation
  4. Host magazine
  5. Issue number
Sample copies

Two loose sample copies must be provided for each product.

Delivery date

The latest delivery date is 10 working days prior to publication. In all events, the confirmed delivery deadlines must be observed.

Delivery times

Warenannahme Swissprinters AG, Zofingen: Tel. +41 58 787 34 32 / 33 60
Monday – Thursday: 07.00h – 11.30h oder 13.30h – 15.30h
Friday: 07.00h – 11.30h

Delivery

Ringier Zeitschriften
Swissprinters AG
Rampe 1 – 3
Brühlstrasse 5
4800 Zofingen
Tel. +41 58 787 34 32 / 33 60

Delivery from outside Switzerland

The order must clearly indicate that the client and not the recipient is liable for any customs costs and import sales tax.

TitelCirculation 2023SubscriptionsKiosk sales
L’Illustré*87’000**66’00021’000

*Does not apply for the Special Style.

**Supplements within a special can only be booked as a total print run.

Discounts

Discounts
Cumulative turnover

The annual gross turnover* in CHF (excl. VAT) in all Ringier print publications is cumulative

Cumulative turnover CHF (excl. VAT)*Discount in %
30’0002
50’0004
75’0005
100’0006
150’0007
200’0008
300’0009
400’00010
500’00011
750’00012
1’000’00013
1’500’00014
2’000’00015
2’500’00016
3’000’00017
3’500’00018
4’000’00019
4’500’00020
5’000’00021
5’500’00022
6’000’00023

* Gross according to the rate minus all special discounts and plus all additional costs (positioning surcharges).

Dynamic pricing offer
The following staggered contract discounts apply to all customers who use dynamic pricing:
Cumulative turnover CHF (excl. VAT)Discount in %
100’0002
200’0003
400’0005
500’0006
750’0007
1’000’0008
1’250’0009
1’500’00010
1’750’00011
2’000’00012
2’500’00013
3’000’00014
3’500’00015
Special discounts
Discount in %
Training and development ads12
Political ads15
Cultural and events ads30
ZEWO charitable discount 150

1 All ZEWO-listed organisations/companies can avail of this discount. The ads must not serve any commercial purposes. This discount may not be used as a basis for contract bonuses, agency commissions or annual sales bonuses.

Advisory commission

Media, advertising and communication agencies are entitled to an advisory commission.

Commission rates:

  • 15 % from net
  • 5% of net for inserts of all kinds and special forms of advertising
  • Those eligible for Advisory commission are not eligible for Annual turnover premium
Annual turnover premium

With a minimum annual purchase of CHF 30’000 (excluding classifieds).

Premium amount:

  • 15 % from net
  • Those eligible for Annual turnover premium are not eligible for Advisory commission

Specials

Specials

IssuesPublicationAdvertising deadlineIn cooperation withType of specialLink
Style 1 – Beauty Perfumes14.04.202324.03.2023Schweizer IllustrierteAdditional magazine
Côté Nature 228.04.202305.04.2023Additional magazine
26 Summits05.05.202314.04.2023SonntagsBlickAdditional magazinePDF
Car spring05.05.202314.04.2023SonntagsBlick and Schweizer IllustrierteBooklet within magazinePDF
Green 126.05.202305.05.2023Booklet within magazine
PALP Festival09.06.202326.05.2023Additional magazine
Côté Nature 316.06.202326.05.2023Additional magazine
Sport 114.07.202323.06.2023Schweizer IllustrierteAdditional magazine
Back to School18.08.202328.07.2023Booklet within magazine
Sport 201.09.202311.08.2023Schweizer IllustrierteBooklet within magazine
Food22.09.202301.09.2023SonntagsBlickAdditional magazine
Style 2 – Beauty Care06.10.202315.09.2023Additional magazinePDF
Côté Nature 406.10.202315.09.2023Additional magazine
Green 206.10.202315.09.2023Booklet within magazine
Car autumn13.10.202322.09.2023SonntagsBlick and Schweizer IllustrierteAdditional magazinePDF
Gault Millau 220.10.202329.09.2023Additional magazinePDF
Style 3 – Christmas22.11.202301.11.2023Additional magazinePDF
Digital Day22.11.202302.11.2023Handels-zeitung and
Sonntags
Blick
Additional magazine
Côté Nature 529.11.202308.11.2023Additional
magazine
Sport 3 – Ski29.11.202308.11.2023Schweizer IllustrierteBooklet
within
magazine

Technical conditions

Technical conditions

Print process
  • Print process: offset
  • UCR: 300% (Summe C+M+Y+K)
  • ICC-Profil: ISO Coated_V2_300_eci
Print material colours

To optimally reproduce advertisements, the printer must receive a binding Qualiproof in accordance with the ISO Coated standard by the specified deadline. The proof must have a Fogra media wedge on it. If no colour proof is available as a reference, your order will be printed in line with the PSO standard.

Data preparation
  • Data format: Delivery as a PDF file is considered standard and is preferable to delivery in other file formats
  • Documents: PDF/X-4. Other documents on request (for the settings, please see www.pdfx-ready.ch)
  • Image resolution: Bitmap: 845 dpi, greyscale and colour: 300 dpi. Format: PDF. No RGB, DCS or OPI images
  • Colour composition: All advertisements must be created using the Euroscale colours (cyan, magenta, yellow and black)
  • Panorama pages: In the case of 2/1 pages with overflowing text, always take the gutter allowance into account or consult Ringier Advertising
Technical data
  • Magazine format: 210 x 282 mm
  • Bleed advertisements: +5 mm trim on all sides. Text and image elements that may not be trimmed must be 8 mm away from the edge of the magazine
Address for data transfer
  • Email: prepresse@ringier.ch
  • Technical information: Ringier, Prépresse Annonces, Lise Schaeffler, Tel. +41 58 269 28 97
  • Postal address: Ringier, Prépresse Annonces, Pont Bessières 3, CP 7289, CH-1002 Lausanne

PRINT

Dynamic Pricing

All clients and agencies have the opportunity o benefit from Dynamic Pricing. Here, a discount is granted for each booking, which is based on the following five criteria: Seasonality, Sales Development, Placement, Timing and Flexibility. In addition to the dynamic discount, clients and agencies continue to receive a final discount, which is based on the gross annual turnover. For the calculation of this discount, a uniform print closing discount scale applies.

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