Switzerland’s business magazine. BILANZ reaches a regular readership of 130,000.

Advertising clients thus have even more reasons to aim their advertising message at the high-end, loyal, constantly increasing reader base in BILANZ. Since 2019, readers and advertisers have also enjoyed an additional BILANZ benefit: BOLERO, the renowned luxury and lifestyle magazine, is now published as a supplement six times a year. Both titles complement each other exceptionally well in reaching a demanding readership.

bilanz.ch

Facts

  • CharacteristicEconomy
  • Readership108’000
  • Distributed circulation31’599
  • 1/1 page, gross rateCHF 14’900
  • DistributionGerman-speaking Switzerland
  • Cost-per-thousandCHF 138
  • FrequencyMonthly
  • Reach D-CH2.2 %

Source for readership and reach: MACH Basic 2023-1 (basis: German-speaking language group of 4,898,000 people)
Source for distributed circulation: WEMF-Auflagenbulletin 2022

Media Facts

Media Facts

 Readers (thousand)Range (%)Structure (%)Affinity
Total1082.2100.0100
Gender    
Male833.476.5153
Female251.023.547
Age (years)    
14 to 34 years261.824.282
35 to 54 years372.233.8100
55+ 452.542.0114
Age (years)    
14 to 19 years41.13.450
20 to 29 years121.710.776
30 to 39 years212.519.0113
40 to 49 years162.014.992
50 to 59 years222.520.6115
60+342.531.4111
Household income in CHF    
Up to 3’99971.06.144
4’000 – 7’999281.525.666
8’000 +743.268.2144
Type of residential area    
Metropolitan area: central core912.484.5108
Outside metropolitan areas171.615.572
Employment    
Full time613.056.1134
Part time 151.413.763
in education/training41.23.655
Unemployed292.026.689
Education    
Compulsory101.38.857
Medium351.532.767
High633.658.5164
Very strong/generally strong interest    
Stock market, financial investments and financial markets726.666.7300
Economy934.686.1211
Cars and motorbikes323.429.3154
Computers and computer science483.244.2143
Science and technology783.272.3143

Source: MACH Basic 2023-1 – basis: German-speaking language group of 4,898,000 people

Publication and advertising deadlines

Publication and advertising deadlines

IssuePublicationAdvertising deadline
0116.12.202330.11.2022
0227.01.202311.01.2023
0324.02.202308.02.2023
0431.03.202315.03.2023
0528.04.202312.04.2023
0626.05.202310.05.2023
0730.06.202314.06.2023
0828.07.202312.07.2023
0925.08.202309.08.2023
1029.09.202313.09.2023
1127.10.202311.10.2023
12*24.11.202308.11.2023
0122.12.202306.12.2023

*”The 300 Richest”

Deadline for printing material

The deadline for print material is 12 working days before the publication date.

Advertising rates

Advertising rates

Premium formats
FormatsFull bleed (width x height in mm)Print space (width x height in mm)Gross price CHF
Regular issue		Gross price CHF
“The 300 Richest”
1/1 page – Content I (right side)210 x 282   179 x 238   21’60524’845
1/1 page – Content II (right side)210 x 282   179 x 238   21’60524’845
1/1 page – vis-à-vis Editorial (left side)210 x 282   179 x 238   20’11523’540
1/1 page – Index 210 x 282   179 x 238   19’37022’275
1/1 page – Starters (left side)210 x 282   179 x 238   18’62521’418
Standard formats
FormatsFull bleed (width x height in mm)Print space (width x height in mm)Gross price CHF
Regular issue		Gross price CHF
“The 300 Richest”
1/1 page210 x 282179 x 23814’90017’135
1/2 landscape210 x 139179 x 1179’32310’720
1/2 vertical102 x 28288 x 2389’32310’720
1/3 landscape210 x 99179 x 776’6757’675
1/3 vertical72 x 28257 x 2386’6757’675
1/4 landscape210 x 79179 x 574’8855’620
2/3 landscape210 x 179179 x 15712’41514’275
2/3 vertical133 x 282118 x 23812’41514’275
Additional costs
Surcharge additional costs*
Placement guarantee for 1/4 page and larger25 %
Per third-party advertisement (neither conclusion discount, nor entitled for Annual turnover premium and Advisory commission)30 %

*Based on gross price in CHF

Umschlagseiten
FormateRandangeschnitten
Breite x Höhe in mm		Bruttopreis CHF
Reguläre Ausgabe		Bruttopreis CHF
“Die 300 Reichsten”
2. Umschlagseite210 x 28223’09527’111
3. Umschlagseite210 x 28221’82525’210
4. Umschlagseite210 x 28223’09527’111
Panoramaseiten
FormateRandangeschnitten
Breite x Höhe in mm		Satzspiegel
Breite x Höhe in mm		Bruttopreis CHF
Reguläre Ausgabe		Bruttopreis CHF
Ausgabe
“Die 300 Reichsten”
2/1 Premium
nach Bonjour 1. Position		420 x 282390 x 23845’88552’012
2/1 Premium
nach Bonjour 2. Position		420 x 282390 x 23844’25049’750
2/1 Premium
nach Bonjour 3. Position		420 x 282390 x 23842’60747’941
2/1 Seite420 x 282390 x 23837’69043’344
2 x 1/2 quer420 x 139390 x 11721’44524’660
2 x 1/3 quer420 x 99390 x 7715’35517’658
2 x 1/4 quer420 x 79390 x 5711’24012’926
Sonderformate
FormateSatzspiegel
Breite x Höhe in mm		Randangeschnitten
Breite x Höhe in mm		Bruttopreis CHF
Reguläre Ausgabe		Bruttopreis CHF
Ausgabe
“Die 300 Reichsten”
Gatefolder
2 Seiten – nach aussen geklappt		–396 x 28259’40068’310
Papillon–(125 + 207 + 125) x 28259’00067’850
Cover mit Klappe –165 x 19058’00066’700
Coverspread–420 x 28248’87556’206
Perforiertes Kundencover–210 x 28254’50060’625
BanderoleMin. 30/ Max. 100–58’00060’100
Reklame – Inside Bahnhofstrasse–48 x 743’9054’490
Reklame – Invest–57 x 873’0103’460
Publireportage
FormateRandangeschnitten
Breite x Höhe in mm		Bruttopreis CHF*
Reguläre Ausgabe		Bruttopreis CHF*
“Die 300 Reichsten”
2/1 Seite420 x 28240’79046’444
1/1 Seite210 x 28218’00020’235

* Publireportagen Anlieferung seitens Kunden.

Produktionszuschläge

Bei Erstellung des Druckmaterials über das Brand Studio gelten folgende Produktionszuschläge:

Formate Pauschalpreis CHF**
2/1 SeiteLayout und Redaktion
– Tabloid		5’000
1/1 SeiteLayout und Redaktion
– Tabloid		3’300
1/1 SeiteLayout und Redaktion
– Broadsheet		5’000

** Exklusiv Shooting – weitere Adaption und Übersetzungen auf Anfrage.

General policies

The prices and information are subject to change at any time without prior notice. All technical data and weight information is non-binding. All prices are quoted in CHF excl. 7.7% VAT; prices are valid from 1 January 2023.

Supplements and special advertising formats

Supplements and special advertising formats

Weights and prices
Weights (g)Gross price CHF
Regular issue		Gross price CHF
“The 300 Richest”
≤ 1520’16033’410
16 – 2522’68037’635
26 – 3524’36040’365
36 – 5025’62042’510

Heavy specialities on request.

Technical conditions
  • Formats:
    • Minimum: 115 x 140 mm
    • Maximum: 210 x 282 mm
  • Scope:
    • Minimum: 2 pages
    • Maximum: 48 pages (higher number of pages following the presentation of a dummy version)
  • Paper:
    • 2 pages: 100-240 gm2 (max.)
    • 4 – 8 pages: Maximum 60 gm2
    • From 8 pages: Maximum 40 gm2
  • Trim:
    • Header trim: 5 mm
    • Footer trim: minimum 5 mm and maximum 23 mm (ideal)
Layout

Multi-page supplements can only be processed if they use a cross, central or roll fold. Zig-zag folds cannot be processed. The closed side of the supplements is stuck into the binding. Supplements with more than 4 pages should not be stapled. In the event of any processing difficulties, completion of the magazine print run will take priority over that of the supplement.

Further information
  • Booking/ Cancellation: 5 weeks before publication.
  • Dummy version: the final acceptance (good to go) requires a binding sample to be provided on time.
  • Scheduling: multiple bound supplements are possible per issue.
  • Third-party ads: third-party ads with up to 3 pages will be charged at +30% of the gross price for a 1/1 page 4c per ad (irrespective of existing contracts and without agency commissions and annual sales bonuses). 4 or more third-party ads on request.
  • Design: for bleed designs, texts and image elements that must not be cut must be 8 mm from the edge of the format (cut differences and fold rise).
  • Positioning: between 2 printed sheets.
  • Split: split surcharge of CHF 3,000 per issue. The publishing house reserves the right to postpone publication due to partial booking.
    • By postcode (subscribers)
    • Cycle split (e.g. every 3rd subscriber)
Weights and prices
Weights (g)Gross price CHF
Regular issue		Gross price CHF
“The 300 Richest”
≤ 1510’50017’420
16 – 2521’00034’840
26 – 3524’78041’080
36 – 5030’030–

Heavy specialities on request.

Technical conditions
  • Formats:
    • Minimum: 60 x 80 mm
    • Maximum: 170 x 252 mm
  • Scope (minimum): 2 pages
  • Weight (maximum weight): 20 g
  • Thickness (maximum): 2 mm
  • Quality: postcards must comply with postal regulations. Paper weight for 2-page tip-ons: minimum 120 gm2 and maximum 300 gm2
  • Restrictions: bound tip-ons on agreement only (stapling position)
Layout

Multi-page tip-ons can only be processed if they have a cross, central or roll fold. Zig-zag folds cannot be processed. The closed side of the tip-on must point towards the binding. In the event of any processing difficulties, completion of the magazine print run will take priority over that of the tip-on. Placement errors equating to 2% of the total quantity provided are reserved (positional deviations, missing carrier or tip-on etc.).

Further information
  • Booking/ Cancellation: 5 weeks before publication.
  • Dummy version: the final acceptance (good to go) requires a binding sample and a precise positional diagram to be provided on time.
  • Third-party ads: third-party ads with up to 3 pages will be charged at +30% of the gross price for a 1/1 page 4c per ad (irrespective of existing contracts and without agency commissions and annual sales bonuses). 4 or more third-party ads on request.
  • Glue strips: 3 mm from the left edge (glue strips on the item to be glued)
  • Positioning:
    • 1st page on a sheet with header positioning
    • On the right-hand ad page
    • On the top or bottom half of the page (according to the tip-on diagram)
  • Positional deviations: +/- 9 mm possible (horizontal/vertical) / 4° axial
  • Carrier ad: minimum format 1/1 page
Weights and prices
Weights (g)Gross price CHF
Regular issue		Gross price CHF
“The 300 Richest”
≤ 1524’36040’365
16 – 2527’72045’955
26 – 3528’56047’385
36 – 5029’40048’750

Heavy specialities on request.

Bound supplements / loose supplements and piggybacks: insert with sample 30% surcharge.

Technical conditions
  • Formats:
    • Minimum: 148 x 210 mm
    • Maximum: 210 x 282 mm
  • Scope:
    • Minimum: 2 pages
    • Maximum: 64 pages
  • Paper:
    • Individual sheet, double-sided: 120 – 350 gm2
    • 4 – 8 pages: minimum 80 gm2 (higher on request)
    • From 8 pages: minimum 60 gm2 (higher on request)
  • Weight (maximum weight): 100 g (higher weight following the presentation of a dummy version)
  • Thickness (maximum): 3 mm (thicker product on request)
Layout

Multi-page inserts can only be processed if they use a cross, central or roll fold. Zig-zag folds cannot be processed. In the event of any processing difficulties, completion of the magazine print run will take priority over that of the insert.

Further information
  • Booking/ Cancellation: 5 weeks before publication.
  • Dummy version: the final acceptance (good to go) requires a binding sample to be provided on time.
  • Scheduling: multiple inserts are possible per issue.
  • Third-party ads: third-party ads with up to 3 pages will be charged at +30% of the gross price for a 1/1 page 4c per ad (irrespective of existing contracts and without agency commissions and annual sales bonuses). 4 or more third-party ads on request.
  • Positioning: placed on the back of the magazine. The magazine will be shrink-wrapped.
  • Split: split surcharge of CHF 3,000 per issue. The publishing house reserves the right to postpone publication due to partial booking.
    • By postcode (subscribers)
    • Cycle split (e.g. every 3rd subscriber)
Weights and prices
Weights (g)Gross pirce CHF
Regular issue		Gross price CHF
“The 300 Richest”
≤ 1524’36040’365
16 – 2527’72045’955
26 – 3528’56047’385
36 – 5029’40048’750

Heavy specialities on request.

Supplements, loose supplements and piggybacks: 30% surcharge for inserts with samples.

Technical conditions
  • Formats:
    • Minimum: 100 x 150 mm
    • Maximum: 195 x 267 mm
  • Scope:
    • Minimum: 2 pages
    • Maximum: 32 pages (higher number of pages following the presentation of a dummy version)
  • Paper:
    • Individual sheet, double-sided: 120 – 300 gm2 (maximum)
    • 4 – 8 pages: 80 gm2 (higher on request)
    • From 8 pages: 60 gm2 (higher on request)
  • Weight (maximum weight): 49 g (higher weight following the presentation of a dummy version)
  • Thickness (maximum): 2 mm (thicker product on request)
Layout

Multi-page supplements can only be processed if they use a cross, central or roll fold. Zig-zag folds cannot be processed. The closed side of the supplement must point towards the binding. In the event of any processing difficulties, completion of the magazine print run will take priority over that of the supplement.

Further information
  • Booking/ Cancellation: 5 weeks before publication.
  • Dummy version: the final acceptance (good to go) requires a binding sample and precise positional diagram to be provided on time.
  • Scheduling: multiple loose supplements are possible per issue.
  • Third-party ads: third-party ads with up to 3 pages will be charged at +30% of the gross price for a 1/1 page 4c per ad (irrespective of existing contracts and without agency commissions and annual sales bonuses). 4 or more third-party ads on request.
  • Positioning: anywhere inside the magazine.
  • Split: split surcharge of CHF 3,000 per issue. The publishing house reserves the right to postpone publication due to partial booking.
    • By postcode (subscribers)
    • Cycle split (e.g. every 3rd subscriber)
Packaging specifications
  • Quantities suitable for handling
  • A grip height of maximum 12 cm per layer
  • Not entwined or bound, cleanly palletised
  • Supplements must be delivered without bent corners, crease marks or displaced spines. Any defects can lead to reductions in performance and their related additional costs.
  • The manner in which the pallets are secured must preclude any deformation of the supplements and protect them against moisture.
Stacking
  • Stack loose, glued-in and bound-in supplements cover-side up
  • Stack inserts and tip-ons cover-side down
Pallet labelling

The pallets must be labelled with the following information by attaching a pallet label to at least two sides – pallet dimensions 800 x 1,200 mm:

  1. Supplement name, especially type description (code and similar)
  2. Item
  3. Issue/no.
  4. Product type
  5. Copies per pallet
  6. Pallet number
  7. Client
  8. Sender
  9. Production date
Delivery note

The following information must be provided:

  1. Customer
  2. Type of supplement
  3. Circulation
  4. Host magazine
  5. Issue number
Sample copies

Two loose sample copies must be provided for each product.

Delivery date

The latest delivery date is 10 working days prior to publication. In all events, the confirmed delivery deadlines must be observed.

Delivery times

Warenannahme Swissprinters AG, Zofingen: Tel. +41 58 787 34 32 / 33 60
Monday – Thursday: 07.00h – 11.30h oder 13.30h – 15.30h
Friday: 07.00h – 11.30h

Delivery

Ringier Zeitschriften
Swissprinters AG
Rampe 1 – 3
Brühlstrasse 5
4800 Zofingen
Tel. +41 58 787 34 32 / 33 60

Delivery from outside Switzerland

The order must clearly indicate that the client and not the recipient is liable for any customs costs and import sales tax.

TitleCirculation 2023SubscriptionsKiosk sales
Bilanz42’000*25’00017’000
Bilanz Richest**65’000––

* Supplements within a special can only be booked as a total print run.

** Only the total print run is bookable.

Discounts

Discounts

Cumulative turnover

The annual gross turnover* in CHF (excl. VAT) in all Ringier print publications is cumulative

Cumulative turnover CHF (excl. VAT)*Discount in %
30’0002
50’0004
75’0005
100’0006
150’0007
200’0008
300’0009
400’00010
500’00011
750’00012
1’000’00013
1’500’00014
2’000’00015
2’500’00016
3’000’00017
3’500’00018
4’000’00019
4’500’00020
5’000’00021
5’500’00022
6’000’00023

* Gross according to the rate minus all special discounts and plus all additional costs (positioning surcharges).

Dynamic pricing offer
The following staggered contract discounts apply to all customers who use dynamic pricing:
Cumulative turnover CHF (excl. VAT)Discount in %
100’0002
200’0003
400’0005
500’0006
750’0007
1’000’0008
1’250’0009
1’500’00010
1’750’00011
2’000’00012
2’500’00013
3’000’00014
3’500’00015
Special discounts
Discount in %
Training and development ads12
Political ads15
Cultural and events ads30
ZEWO charitable discount 150

1 All ZEWO-listed organisations/companies can avail of this discount. The ads must not serve any commercial purposes. This discount may not be used as a basis for contract bonuses, agency commissions or annual sales bonuses.

Advisory commission

Media, advertising and communication agencies are entitled to an advisory commission.

Commission rates:

  • 15 % from net
  • 5% of net for inserts of all kinds as well as special forms of advertising
  • Those eligible for Advisory commission are not eligible for Annual turnover premium
Annual turnover premium

The annual turnover premium is linked to a minimum turnover of CHF 60,000 (excl. VAT).

Premium amount:

  • 15 % from net
  • Those eligible for Annual turnover premium are not eligible for Advisory commission.

Specials

Specials

TopicsPublicationAdvertising deadlineIn cooperation withType of specialPDF
Best asset managers24.02.202308.02.2023Booklet within magazine
BOLERO24.02.202326.01.2023Handelszeitung and PMEMagazinePDF
E-Cars31.03.202302.03.2023Handelszeitung and PMEBooklet within magazinePDF
BOLERO31.03.202302.03.2023HandelszeitungMagazinePDF
Cyber Risk / Cyber Insurance31.03.202316.02.2023HandelszeitungBooklet within magazine
Homes28.04.202311.04.2023HandelszeitungMagazinePDF
Luxury travel 128.04.202309.03.2023HandelszeitungBooklet within magazinePDF
Top law firms28.04.202306.04.2023Handelszeitung and PMEMagazinePDF
Watches28.04.202312.04.2023Booklet within magazine
Private Banking Rating28.04.202312.04.2023Booklet within magazine
100 Richest under 4026.05.202310.05.2023Booklet within magazine
BOLERO26.05.202327.04.2023Handelszeitung and PMEMagazinePDF
Artist rating26.05.202310.05.2023Booklet within magazine
Bonanza 130.06.202326.05.2023PMEMagazinePDF
Location Zurich airport region30.06.202318.05.2022HandelszeitungBooklet within magazinePDF
Hotel Rating28.07.202312.07.2023Booklet within magazine
BOLERO25.08.202327.07.2023HandelszeitungMagazinePDF
Golden Ager / Provision25.08.202309.08.2023Booklet within magazine
Digital Shapers25.08.202309.08.2023HandelszeitungMagazinePDF
Telecom rating25.08.202309.08.2023PMEBooklet within magazine
BOLERO29.09.202331.08.2023HandelszeitungMagazinePDF
Annual Report Rating29.09.202313.09.2023Booklet within magazine
Luxury properties29.09.202313.09.2023HandelszeitungBooklet within magazinePDF
Top innovators29.09.202313.09.2023PMEBooklet within magazinePDF
HOMES27.10.202309.10.2023HandelszeitungMagazinePDF
Luxury27.10.202311.10.2023Booklet within magazine
Top tax advisors and trustees (Statista)27.10.202311.10.2023PMEBooklet within magazinePDF
Business insurance27.10.202311.10.2023Handelszeitung and PMEBooklet within magazinePDF
BOLERO24.11.202326.10.2023HandelszeitungMagazinePDF
“The 300 Richest”24.11.202308.11.2023Magazine
Bonanza 222.12.202324.11.2023PMEMagazinePDF
Financial planning / pension provision22.12.202316.11.2023Handelszeitung and
PME		Booklet within
magazine		PDF
Invest Guide22.12.202306.12.2023Booklet within magazine
ClusterTopicsPublicationAdvertising deadlineIn cooperation withType of specialPDF
Digitisation & InsuranceCyber Risk / Cyber Insurance31.03.202316.02.2023HandelszeitungBooklet within magazine
DigitisationDigital Shapers25.08.202309.08.2023HandelszeitungMagazinePDF
DigitisationTelecom rating25.08.202309.08.2023PMEBooklet within magazine
FinanceBest asset managers24.02.202308.02.2023Booklet within magazine
FinancePrivate Banking Rating28.04.202312.04.2023Booklet within magazine
FinanceGolden Ager / Provision25.08.202309.08.2023Booklet within magazine
FinanceTop tax advisors and trustees (Statista)27.10.202311.10.2023PMEBooklet within magazinePDF
Finance & ProvisionFinancial planning / pension provision22.12.202316.11.2023Handelszeitung
and PME		Booklet within magazinePDF
Finance & Luxury“The 300 Richest”24.11.202308.11.2023Magazine
FinanceInvest Guide22.12.20236.12.2023Booklet within magazinePDF
Real estateHomes28.04.202311.04.2023HandelszeitungMagazinePDF
Real estate & LuxuryLuxury properties29.09.202313.09.2023HandelszeitungBooklet within magazinePDF
Real estateHOMES27.10.202309.10.2023HandelszeitungMagazinePDF
Insurance & DigitisationCyber Risk / Cyber Insurance31.03.202316.02.2023HandelszeitungBooklet within magazine
InsuranceBusiness insurance27.10.202311.10.2023Handels-zeitung
and PME		Booklet within magazinePDF
LuxuryBOLERO24.02.202326.01.2023Handelszeitung and PMEMagazinePDF
LuxuryBOLERO31.03.202302.03.2023HandelszeitungMagazinePDF
LuxuryWatches28.04.202312.04.2023Booklet within magazine
Luxury & TourismLuxury travel 128.04.202309.03.2023HandelszeitungBooklet within magazinePDF
LuxuryBOLERO26.05.202327.04.2023Handelszeitung and PMEMagazinePDF
LuxuryArtist rating26.05.202310.05.2023Booklet within magazine
LuxuryBonanza 130.06.202326.05.2023PMEMagazinePDF
LuxuryBOLERO25.08.202327.07.2023HandelszeitungMagazinePDF
LuxuryBOLERO29.09.202331.08.2023HandelszeitungMagazinePDF
Luxury & Real estateLuxury properties29.09.202313.09.2023HandelszeitungBooklet within magazine
LuxuryLuxury27.10.202311.10.2023Booklet within magazine
LuxuryBOLERO24.11.202326.10.2023HandelszeitungMagazinePDF
Luxury &
Finance		“The 300 Richest”24.11.202308.11.2023Magazine
LuxuryBonanza 222.12.202324.11.2023PMEMagazinePDF
Management/ Corporate GovernanceTop law firms28.04.202306.04.2023Handelszeitung and PMEMagazinePDF
Management/ Corporate GovernanceTop innovators29.09.202313.09.2023PMEBooklet within magazinePDF
Mobility & SustainabilityE-Cars31.03.202302.03.2023Handelszeitung and PMEBooklet within magazinePDF
Sustainability & MobilityE-Cars31.03.202302.03.2023Handelszeitung and PMEBooklet within magazinePDF
Tourism & LuxuryLuxury travel 128.04.202309.03.2023Handelszeitung Booklet within magazinePDF
Tourism/ location promotionLocation Zurich airport region30.06.202318.05.2022Handelszeitung Booklet within magazinePDF
Tourism/ location promotionHotel Rating28.07.202312.07.2023Booklet within magazine
Provision & FinanceFinancial planning / pension provision22.12.202316.11.2023Handelszeitung
and PME		Booklet within magazinePDF
Economy100 Richest under 4026.05.202310.05.2023Booklet within magazine
EconomyAnnual Report Rating29.09.202313.09.2023Booklet within magazine

Events

BILANZ Business Talk

Dirk Schütz, editor-in-chief of “Bilanz”, invites a panel of top-class guests to the “BILANZ Business Talk” several times a year.

The panel discussion has taken place several times a year at the Zurich Kunsthaus since 2007. Around 150 participants from politics and business accept the invitation to each event. The event is followed by the traditional aperitif and the participants engage in lively exchanges and networking.

In addition, and as part of “Presse TV”, the programmes are broadcast 11 times on SRF under the title “BILANZ Standpunkte”, each time with the name of the sponsor. The current and exclusive sponsor of the event is VOLVO. Following the talks, the contents of the talks will be distributed in the printed edition of “BILANZ” as well as online.

For further information and enquiries, please contact Thierry Hansen (+41 44 259 88 52, thierry.hansen@ringier.ch).

Technical conditions

Technical conditions

Printing process
  • Print process: offset
  • UCR: 300% (sum of C+M+Y+K)
  • ICC profile: ISO Coated_V2_300_eci
Print material colours

To optimally reproduce advertisements, the printer must receive a binding Qualiproof in accordance with the ISO Coated standard by the specified deadline. The proof must have a Fogra media wedge on it. If no colour proof is available as a reference, your order will be printed in line with the PSO standard.

Data preparation
  • Data format: Delivery as a PDF file is considered standard and is preferable to delivery in other file formats
  • Documents: PDF/X-4. Other documents on request (for the settings, please see www.pdfx-ready.ch)
  • Bitmap: 845 dpi, greyscale and colour: 300 dpi. Format: PDF. No RGB, DCS or OPI images
  • Colour composition: All advertisements must be created using the Euroscale colours (cyan, magenta, yellow and black)
  • Panorama pages: In the case of 2/1 pages with overflowing text, always take the gutter allowance into account or consult Ringier Advertising
Technical data
  • Magazine format: 210 x 282 mm
  • Bleed advertisements: +5 mm trim on all sides. Text and image elements that may not be trimmed must be 8 mm away from the edge of the magazine.
Address for data transfer
  • Email: anzeigen-prod@ringier.ch
  • Postal address: Ringier AG, Ringier Advertising, Classifieds & Prepress, Flurstrasse 55, 8021 Zürich

PRINT

Dynamic Pricing

All clients and agencies have the opportunity o benefit from Dynamic Pricing. Here, a discount is granted for each booking, which is based on the following five criteria: Seasonality, Sales Development, Placement, Timing and Flexibility. In addition to the dynamic discount, clients and agencies continue to receive a final discount, which is based on the gross annual turnover. For the calculation of this discount, a uniform print closing discount scale applies.

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