AD FORMAT

Inblock Halfpage Ad

Dynamic scrolling – your advertising message in the spotlight. Tell your storyline in four consecutive advertising spaces directly on the front page.

Screen showing the placement of the ad on the right side of the window.

blick.ch

Blick.ch is the most popular media portal in Switzerland. We show our readers the best stories of the day.

Rates & specifications

Rate blick.ch/de Monday – Friday

Homepage placement, daily basis, 24h (I/O only)

Indicative1'000'000
Gross priceCHF 30,000

Rate blick.ch/de Saturday & Sunday

Homepage placement, daily basis, 24h (I/O only)

Indicative600'000
Gross priceCHF 20,000

Rate blick.ch/fr

Homepage placement, weekly basis, 24h (I/O only)

Indicative280'000
Gross priceCHF 11,200

Specifications

Pixel in width × height300 x 600
File sizemax. 150 KB
Possible file formatsJPG/ PNG/ GIF/ HTML 5 or 3rd Party Tag

If a daily or weekly booking is live, the CPM booking will not be displayed on the homepage placements but on the remaining placements.

Rate blick.ch/de

Gross CPMCHF 38

Rate blick.ch/fr

Gross CPMCHF 45

Specifications

Pixel in width × height300 x 600
File sizemax. 150 KB
Possible file formatsJPG/ PNG/ GIF/ HTML 5 or 3rd Party Tag

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – on request
  • General terms and conditions

Showcase

More information

Advertising material delivery deadlines

  • Standard formats: three working days
  • Special formats (e.g. branding day, videos, advertorials, native advertising, sponsoring): five working days

A campaign can only be guaranteed to start on time if the delivery deadlines are met. Where possible, advertising material that is delivered late will be considered at the latest up to 3 pm on the previous working day (standard formats) or one working day before the start of the campaign (special formats). If this final deadline cannot be met, the start of the campaign will be postponed.

Delivery address for display and newsletter advertising material:

SSLAll thirdparty tags, tag-in tags and references in an HTML5 file must be delivered via SSL (https://).
SoundAudio for display and outstream video formats may only start playing as a result of user interaction (i.e. clicking on a sound button on the advertising material). 
Audio for instream video formats should be switched to ‘sound on’.
FlashFlash files are not allowed.
Number of subjectsFor each campaign (flight/line item), there is a maximum limit of three subjects for physical delivery. If more than three subjects are integrated, the material must be delivered via a third-party tag.
Heavy Ad InterventionThe contract partner is solely responsible for fulfilling the heavy ad intervention criteria of the browsers Chrome and Edge. Advertisement deliveries that are blocked by heavy ad intervention will not be refunded or compensated. More information: Chromium Blog
HTML5Download PDF
AdReloadAn ad reload takes place after 30 seconds at the earliest.

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