AD FORMAT

Branding week

Use our branding week for a striking and unique presence. The extended placement is particularly suitable for new brands and product launches

pme.ch

For more than 30 years, PME has established itself as the reference point for managers, entrepreneurs, and executives seeking information about the economy in the french-speaking part of Switzerland. PME also serves as an inspiration source for these professionals, providing practical insights in areas such as management, entrepreneurship, business succession, retirement planning, and innovation. Going beyond just being a media platform, PME also facilitates encounters through numerous events, including «Les Matinales» or «Les Petits déjeuners PME & Startup».

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Rates & specifications

Rates

Laufzeit2 weeks
Indicative31'000 AI
Gross PriceCHF 2,976

Specifications – wideboard

ScreenWideboard
Pixel in width × height994 x 250 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Specifications – mobile wideboard

ScreenMobile wideboard
Pixel in width × height320 x 160 px
File sizeMax. 100 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Showcase

Rates

Laufzeit2 weeks
Indicative28'000 AI
Gross PriceCHF 3,360

Specifications – halfpage

ScreenHalfpage
Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Specifications – mobile halfpage

ScreenMobile halfpage
Pixel in width × height300 x 600 px
File sizemax. 100 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Showcase

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – on request
  • General terms and conditions

yallo TV

yallo TV is one of Switzerland’s leading TV streaming services, combining traditional television with the flexibility of streaming. With over 280 channels, Replay TV, recordings and the free, ad-supported version yallo Free TV, the platform offers an attractive and secure premium environment for advertising. yallo TV reaches a young and diverse user base on desktop, mobile and connected TV, enabling brands to address their target groups across devices in an attention-grabbing way.

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Rates & specifications

Rates

Laufzeit1 week
Indicative250'000 AI
Gross PriceCHF 15,000

Specifications – Background Desktop

ScreenBackground Desktop
Pixel in width × height1920 x 1080px
Possible file formatsJPG, JPEG, PNG
Fallback ColourHEX value, for extreme screen formats
LanguagesDE, FR, IT, EN
Links / URLsThe complete target URLs must be provided.

Specifications – Background Mobile

ScreenBackground Mobile
Pixel in width × height1500 x 1250px
Possible file formatsJPG, JPEG, PNG

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – on request
  • General terms and conditions

More information

Advertising material delivery deadlines

  • Standard formats: three working days
  • Special formats (e.g. branding day, videos, advertorials, native advertising, sponsoring): five working days

A campaign can only be guaranteed to start on time if the delivery deadlines are met. Where possible, advertising material that is delivered late will be considered at the latest up to 3 pm on the previous working day (standard formats) or one working day before the start of the campaign (special formats). If this final deadline cannot be met, the start of the campaign will be postponed.

Delivery address for display and newsletter advertising material:

SSLAll thirdparty tags, tag-in tags and references in an HTML5 file must be delivered via SSL (https://).
SoundAudio for display and outstream video formats may only start playing as a result of user interaction (i.e. clicking on a sound button on the advertising material). 
Audio for instream video formats should be switched to ‘sound on’.
FlashFlash files are not allowed.
Number of subjectsFor each campaign (flight/line item), there is a maximum limit of three subjects for physical delivery. If more than three subjects are integrated, the material must be delivered via a third-party tag.
Heavy Ad InterventionThe contract partner is solely responsible for fulfilling the heavy ad intervention criteria of the browsers Chrome and Edge. Advertisement deliveries that are blocked by heavy ad intervention will not be refunded or compensated. More information: Chromium Blog
HTML5Download PDF
AdReloadAn ad reload takes place after 30 seconds at the earliest.

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