Ad format

Benefit from our extensive range of newsletters and diverse integration options. Choose the appropriate brand or ideal topic environment to reach your target group with your message.

blick.ch

Blick.ch is the most popular media portal in Switzerland. We show our readers the best stories of the day.

Tarife

Distribution days	7 x week / Monday – Sunday
Subscribers	36000
Fixed price gross per week	CHF 2,500

Specifications – banner

Pixel in width × height	560 x 180 px
File size	max. 100 KB
Possible file formats	JPG / GIF (not animated)

Rates

Distribution days	1 x week / Friday
Subscribers	28500
Fixed price gross per day	CHF 1,200

Specifications – banner

Pixel in width × height	600 x 200 px
File size	max. 100 KB
Possible file formats	JPG / GIF (not animated)

Rates

Distribution days	1 x week / Friday
Subscribers	14000
Fixed price gross per day	CHF 1,200

Specifications – banner

Pixel in width × height	600 x 200 px
File size	max. 100 KB
Possible file formats	JPG / GIF (not animated)

Rates

Distribution days	1 x week / Tuesday
Subscribers	7000
Fixed price gross per day	CHF 300

Specifications – banner

Pixel in width × height	600 x 200 px
File size	max. 100 KB
Possible file formats	JPG / GIF (not animated)

Rates

Distribution days	Monday-Sunday
Subscribers	3'450
Fixed price gross per day	CHF 1,000

Specifications – banner

Pixel in width × height	600 x 200 px
File size	max. 100 KB
Possible file formats	JPG / GIF (not animated)

Rates

Subscribers	3000
Fixed price gross per dispatch	CHF 500

Specifications – banner

Pixel in width × height	600 x 200 px
File size	max. 100 KB
Possible file formats	JPG / GIF (not animated)

Rates

Distribution days	5 x week / Monday – Friday
Subscribers	1899
Fixed price gross per week	CHF 500

Specifications – banner

Pixel in width × height	600 x 200 px
File size	max. 100 KB
Possible file formats	JPG / GIF (not animated)

Rates

Distribution days	1 x week / Tuesday
Subscribers	548
Fixed price gross per week	CHF 500

Specifications – banner

Pixel in width × height	600 x 200 px
File size	max. 100 KB
Possible file formats	JPG / GIF (not animated)

Rates

Distribution days	1 x week / Thursday
Subscribers	1532
Fixed price gross per week	CHF 500

Specifications – banner

Pixel in width × height	600 x 200 px
File size	max. 100 KB
Possible file formats	JPG / GIF (not animated)

Rates

Distribution	1 x Woche / Mittwoch
Subscribers	3090
Fixed price gross per dispatch	CHF 500

Specifications – banner

Pixel in width × height	600 x 200 px
File size	max. 100 KB
Possible file formats	JPG / GIF (not animated)

Tarife

The All is Well newsletter is expected to be live from October 2024.

Distribution days	1 x week / friday
Fixed price gross per week	CHF 300

Specifications – banner

Pixel in width × height	600 x 200 px
File size	max. 100 KB
Possible file formats	JPG / GIF (not animated)
Image u0026 text	Image: 300 x 300 px, Text: 300 characters

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – on request
General terms and conditions

beobachter.ch

Beobachter is committed to fairness. It offers sophisticated reporting and skilled advice, and plays an active legal and political role when required.

Rates

Distribution days	2 x week / Wednesday and Sunday
Subscribers	167'000
Fixed price gross per day	CHF 4,600

Rates

Distribution days	1 x week / Monday
Subscribers	32'000
Fixed price gross per day	CHF 1,400

Rates

Distribution days	2 x month / Saturdays
Subscribers	44'000
Fixed price gross per day	CHF 9,200

Distribution days	1 x week / Friday
Subscribers	1'200
Fixed price gross per day	CHF 200

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – on request
General terms and conditions

Specification – banner

Pixel in width × height	560 x 180 px
File size	max. 250 KB
Possible file formats	JPG, PNG or GIF (not animated)

Specifications – image/text

Pixel in width × height	280 x 187 px
File size	max. 250 KB
Title in characters	30 characters incl. spaces as .doc Word
Text in characters	200 characters incl. spaces as .doc Word

bluenews.ch

Blue News is the Swiss news portal with the VIP pass to the world of sports and entertainment. Blue News informs over half a million readers daily about global events, always from a Swiss perspective. The football tickers, highlight videos, and analyses of the most exciting national and European leagues make blue News indispensable for every football fan. Additionally, blue News is right there on Switzerland’s biggest festival stages, delivering live concerts, star interviews, or behind-the-scenes stories directly to your phone or laptop.

Sport weekly

Distribution days	1x per week / mondays
Subscribers	17'000
Fixed price gross per week	CHF 1,500

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – on request
General terms and conditions

Pixel in width × height	228 × 155px
Opening rate	ca. 40 %

cash.ch

Cash is Switzerland’s first multimedia business and finance portal. It combines information and banking. Relevant news on money and financial topics is researched and published by the independent in-house editorial team.

Rates

Distribution days	5 x week / Monday – Friday
Subscribers	13'000
Fixed price gross per week	CHF 3,500

Rates

Distribution days	5 x week / Monday – Friday
Subscribers	37'000
Fixed price gross per week	CHF 6,500

Rates

Distribution days	5 x week / Monday – Friday
Subscribers	37'000
Fixed price gross per week	CHF 6,000

Rates

Distribution days	1 x week / Saturday
Subscribers	37'000
Fixed price gross per day	CHF 4,200

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – on request
General terms and conditions

Specifications – rectangle

Pixel in width × height	300 x 250 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)

Specifications – image/text

Pixel in width × height	280 x 187 px
Possible file formats	JPG, PNG or GIF (not animated)
File size	max. 100 KB
Headline in characters	50 characters incl. spaces as .doc Word
Text in characters	300 characters incl. spaces as .doc Word
Call to action	e.g. Read more, Continue, Learn more as .doc Word

hzbanking.ch

HZ Banking: Wissen, was in der Bankszene läuft

Der Finanzplatz Schweiz geniesst einen hohen Stellenwert – auch über die eigenen Landesgrenzen hinaus. Dem möchte die Handelszeitung mit dem neuen Angebot «HZ Banking» stärker Rechnung tragen. Seit Anfang Februar 2022 richtet sich der Channel inklusive Newsletter an alle, die wissen wollen, was die Schweizer Bankszene bewegt. Mit Hintergrundberichten, frischen Perspektiven auf die Bankenbranche und Trends.

Mehr erfahren

Rates & specifications

Rates

Distribution days	5 x week / Monday – Friday
Subscribers	3'300
Fixed price gross per day	CHF 1,500

Specifications – banner

Pixel in width × height	560 x 180
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animiert)

Specifications image/text

Pixel in width × height	280 x 187
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)
Headline in characters	50 characters inkl. blanks as .doc word
Text in characters	300 characters inkl. blanks as .doc word
Call to Action	e.g. Read more, Continue, Learn more as .doc Word

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – on request
General terms and conditions

hzinsurance.ch

The digital industry platform HZ Insurance offers information about all topics relevant to the insurance industry. Every day, HZ Insurance provides informative articles and background reports on supervision frameworks, markets, customer segments, market developments, trends and new products. HZ Insurance is aimed at stakeholders from primary insurers and reinsurers, health insurance funds, pension funds, institutional investors and brokers.

Rates

Distribution days	5 x week / Monday – Friday
Subscribers	5'000
Fixed price gross per day	CHF 1,500

Specifications – banner

Pixel in width × height	560 x 180
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated

Specifications – image/text

Pixel in width × height	280 x 187
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)
Headline in characters	50 characters inkl. blanks as .doc word
Text in characters	300 characters inkl. blanks as .doc word

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – on request
General terms and conditions

handelszeitung.ch

handelszeitung.ch – constantly getting to the heart of business: the Handelszeitung online editorial staff provide data, facts, opinions and background – from early in the morning to late at night. During the week and at weekends.

Rates

Distribution days	5 x week / Monday – Friday
Subscribers	68000
Fixed price gross per week	CHF 8,000

Specifications – banner

Pixel in width × height	560 x 180 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)

Specifications – rectangle

Pixel in width × height	300 x 250 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)

Specifications – image/text

Pixel in width × height	280 x 187 px
Possible file formats	JPG, PNG or GIF (not animated)
File size	max. 100 KB
Headline in characters	60 characters incl. spaces as .doc Word
Text in characters	200 characters incl. spaces as .doc Word
Call to action	e.g. Read more, Continue, Learn more as .doc Word

Rates

Distribution days	1 x week / Wednesday
Subscribers	17'000
Fixed price gross per day	CHF 2,500

Specifications– banner

Pixel in width × height	560 x 180 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)

Specifications – rectangle

Pixel in width × height	300 x 250 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)

Specifications – image/text

Pixel in width × height	1’000 x 1’000 px
File size	max. 350 KB
Possible file formats	PNG
Headline in characters	50 characters incl. spaces as .doc Word
Text in characters	360 characters incl. spaces as .doc Word

Rates

Distribution days	1 x week / Thursday
Subscribers	16'500
Fixed price gross per day	CHF 2,500

Specifications – banner

Pixel in width × height	560 x 180 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)
Call to Action	Learn more

Specifications – image/text

Pixel in width × height	250 x 173 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)
Headline in characters	50 characters incl. spaces as .doc Word
Text in characters	360 characters incl. spaces as .doc Word
Call to Action	Learn more

Rates

Distribution days	1 x week / Saturday
Subscribers	68'000
Fixed price gross per day	CHF 3,500

Specifications– banner

Pixel in width × height	560 x 180 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)
Call to Action	Learn more

Specifications – image/text

Pixel in width × height	550 x 190 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)
Headline in characters	50 characters incl. spaces as .doc Word
Text in characters	360 characters incl. spaces as .doc Word
Call to Action	Learn more

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – on request
General terms and conditions

schweizer-illustrierte.ch

Schweizer Illustrierte Online is always closer to the stars and knows what’s going on with Swiss and international celebrities and in the aristocratic houses of this world. In addition, the «Family» channel provides tips, tricks and interesting facts for family life, and «Body & Health» offers life hacks for a healthy and beautiful life. And with one click on the «Style» section, you’re always up to date on fashion, beauty and lifestyle. The topics on the Schweizer Illustrierte website are moving, informative and guaranteed to get conversations going.

Rates

Distribution days	1 x week / Friday
Subscribers	36'000
Fixed price gross per day	CHF 1,500

Specifications – banner

Pixel in width × height	560 x 180 px
Dateigrösse	max. 100 KB
Mögliche Dateiformen	JPG, PNG or GIF (not animated)

Specifications – rectangle

Pixel in width × height	300 x 250 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)

Specifications – image/text

Pixel in width × height	280 x 187 px
File size	max. 100 KB
Headline in characters	45 characters incl. spaces as .doc Word
Text in characters	200 characters incl. spaces as .doc Word
Call to action	e.g. Read more, Continue, Read more as .doc Word

Rates

Distribution days	1 x week / Saturday
Subscribers	8'000
Fixed price gross per day	CHF 1,400

Specifications – banner

Pixel in width × height	600 x 200 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)

Specifications – image/text

Pixel in width × height	250 x 180 px
File size	max. 100 KB
Headline in characters	25 characters incl. spaces as .doc Word
Text in characters	55 characters incl. spaces as .doc Word
Call to action	e.g. Read more, Continue, Read more as .doc Word

Rates

Distribution days	1 x week / Wednesday
Subscribers	36'000
Fixed price gross per day	CHF 1,400

Specifications – banner

Pixel in width × height	560 x 180 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)

Specifications – rectangle

Pixel in width × height	300 x 250 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)

Specifications – image/text

Pixel in width × height	280 x 187 px
File size	max. 100 KB
Headline in characters	45 characters incl. spaces as .doc Word
Text in characters	200 characters incl. spaces as .doc Word
Call to action	e.g. Read more, Continue, Read more as .doc Word

Rates

Distribution days	2 x month / every 2nd Sunday
Subscribers	36'000
Fixed price gross per day	CHF 1,400

Specifications – banner

Pixel in width × height	560 x 180 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)

Specifications – rectangle

Pixel in width × height	300 x 250 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)

Specifications – image/text

Pixel in width × height	280 x 187 px
File size	max. 100 KB
Headline in characters	45 characters incl. spaces as .doc Word
Text in characters	200 characters incl. spaces as .doc Word
Call to action	e.g. Read more, Continue, Read more as .doc Word

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – on request
General terms and conditions

illustre.ch

illustre.ch reports on moving stories from every day life and portrays personalities who shape contemporary events. With its website, L’illustré has developed an attractive online version. In addition to the magazine content – which is available to subscribers online and in PDF format – the online version offers three podcasts and one video per week. It is an interactive website with games, activities and competitions.

Rates

Distribution days	1 x week / Sunday
Subscribers	25'000
Fixed price gross per day	CHF 800

Specifications – banner

Pixel in width × height	560 x 180 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)

Specifications – rectangle

Pixel in width × height	300 x 250 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – on request
General terms and conditions

pme.ch

For more than 30 years, PME has established itself as the reference point for managers, entrepreneurs, and executives seeking information about the economy in the french-speaking part of Switzerland. PME also serves as an inspiration source for these professionals, providing practical insights in areas such as management, entrepreneurship, business succession, retirement planning, and innovation. Going beyond just being a media platform, PME also facilitates encounters through numerous events, including «Les Matinales» or «Les Petits déjeuners PME & Startup».

Rates

Distribution days	1 x week / Tuesday
Subscribers	26'000
Fixed price gross per day	CHF 1,400

Rates

Distribution days	1 x week / Thursday
Subscribers	26'000
Fixed price gross per day	CHF 1,400

Rates

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – on request
General terms and conditions

Distribution days	1 x week / Thursday
Subscribers	22'000
Fixed price gross per day	CHF 1,400

Specifications – banner

Pixel in width × height	560 x 180 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)

Specifications – rectangle

Pixel in width × height	300 x 250 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)

Bilanz

Switzerland’s business magazine. BILANZ reaches a regular readership of 109,000.

Advertising clients thus have even more reasons to aim their advertising message at the high-end, loyal, constantly increasing reader base in BILANZ. Since 2019, readers and advertisers have also enjoyed an additional BILANZ benefit: BOLERO, the renowned luxury and lifestyle magazine, is now published as a supplement six times a year. Both titles complement each other exceptionally well in reaching a demanding readership.

Rates

Distribution days	1 x week / Friday
Subscribers	26'400
Fixed price gross per day	CHF 4,500

Specifications – banner

Pixel in width × height	560 x 180
Dateigrösse	max. 100 KB
Mögliche Dateiformen	JPG / PNG / GIF (not animated)

Specifications – image/text

Pixel in width × height	280 x 187 as JPG, PNG or GIF (not animated)
Dateigrösse	max. 100 KB
Headline in characters	50 characters incl. spaces as .doc Word
Text in characters	280 characters incl. spaces as .doc Word
Call to action	e.g. Read more, Continue, Read more as .doc Word

Rates

Distribution days	1 x week / Friday
Subscribers	26'400
Fixed price gross per day	CHF 4,500

Specifications – banner

Pixel in width × height	560 x 180
Dateigrösse	max. 100 KB
Mögliche Dateiformen	JPG / PNG / GIF (not animated)

Specifications – rectangle

Pixel in width × height	300 x 250
Dateigrösse	max. 100 KB
Mögliche Dateiformate	JPG / PNG / GIF (not animated)

Specifications – image/text

Pixel in width × height	280 x 187 as JPG, PNG or GIF (not animated)
Dateigrösse	max. 100 KB
Headline in characters	50 characters incl. spaces as .doc Word
Text in characters	280 characters incl. spaces as .doc Word
Call to action	e.g. Read more, Continue, Read more as .doc Word

Specifications – Background Ad

Pixel in width x height (Background Ad)	2000 x 6000px
File format (Background Ad)	JPG, PNG without text or image
Pixel in width x height (banner)	560 x 180px
Possible file formats (banner)	JPG, PNG or GIF (not animated) with logo, text and image
File size	max. 100 KB
Price	CHF 8000

Alle Preise verstehen sich in CHF und exkl. MwSt.,
Tarif netto: 30% Rabatt inkludiert; vor Beraterkomission
Beraterkomission: 5%
Spezialrabatt: Wohltätige Institutionen (ZEWO-zertifiziert) – 50%
Zu den AGB

gaultmillau.ch

The Gault Millau channel keeps foodies & connoisseurs informed 365 days a year, around the clock: recipes, videos, stories, interviews, breaking news – straight from the best kitchens in the country. Andreas Caminada is our «anchorman». The newsletter, which is published every Sunday at 9 a.m. sharp («Wort zum Sonntag»), is iconic in the scene. The subscribers? Food lovers. And professionals in the industry.

Rates

Distribution days	1 x week / Sunday
Subscribers	50'000
Fixed price gross per day	CHF 6,000

Specifications – banner

Pixel in width × height	600 x 200
Dateigrösse	max. 50-100 KB
Mögliche Dateiformen	JPG, PNG or GIF (not animated)

Specifications – image/text

Pixel in width × height	480 x 480 as image
Headline in characters	45 characters incl. spaces as .doc Word
Text in characters	110 characters incl. spaces as .doc Word
Call to action	e.g. Read more, Continue, Learn more as .doc Word

Rates

Distribution days	1 x week / Sunday
Subscribers	14'000
Fixed price gross per day	CHF 1,700

Specifications – banner

Pixel in width × height	600 x 200
Dateigrösse	max. 50-100 KB
Mögliche Dateiformen	JPG, PNG or GIF (not animated)

Specifications – image/text

Pixel in width × height	480 x 480 as image
Headline in characters	45 characters incl. spaces as .doc Word
Text in characters	110 characters incl. spaces as .doc Word
Call to action	e.g. Read more, Continue, Learn more as .doc Word

Rates

Distribution days	1 x week / Thursday
Subscribers	50'000
Fixed price gross per day	CHF 6,000

Specifications – banner

Pixel in width × height	600 x 200
Dateigrösse	max. 50-100 KB
Mögliche Dateiformen	JPG, PNG or GIF (not animated)

Bookings are only possible as of September 05, 2024.

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – on request
General terms and conditions

landliebe.ch

LandLiebe slows things down – it is romantic, poetic, free of pomp and circumstance, and utterly Swiss; LandLiebe is not homespun or conventional. LandLiebe loves the land: we roam the country on behalf of our readers. We climb the peaks. We show Switzerland’s pristine, astonishing side.

Rates

Distribution days	1 x month / Sunday
Subscribers	28'000
Fixed price gross per day	CHF 1,400

Specifications – banner

Pixel in width × height	560 x 180 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)

Specifications – image/text

Pixel in width × height	250 x 173 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)
Headline in characters	50 characters incl. spaces as .doc Word
Text in characters	280 characters incl. spaces as .doc Word
Call to action	e.g. Read more, Continue, Learn more as .doc Word

Rates

Distribution days	1 x month / 2nd Wednesday of the month
Subscribers	5'300
Fixed price gross per day	CHF 500

Specifications – banner

Pixel in width × height	560 x 180 px
File size	max. 100 KB
Possible file formats	JPG, PNG or GIF (not animated)

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – on request
General terms and conditions

More information

Advertising material delivery deadlines

Standard formats: three working days
Special formats (e.g. branding day, videos, advertorials, native advertising, sponsoring): five working days

A campaign can only be guaranteed to start on time if the delivery deadlines are met. Where possible, advertising material that is delivered late will be considered at the latest up to 3 pm on the previous working day (standard formats) or one working day before the start of the campaign (special formats). If this final deadline cannot be met, the start of the campaign will be postponed.

Delivery address for display, newsletter, advertorial & brand report advertising material: digitalservices@ringier.ch

SSL

All thirdparty tags, tag-in tags and references in an HTML5 file must be delivered via SSL (https://).

Sound

Audio for display and outstream video formats may only start playing as a result of user interaction (i.e. clicking on a sound button on the advertising material).
Audio for instream video formats should be switched to ‘sound on’.

Flash

Flash files are not allowed.

Number of subjects

For each campaign (flight/line item), there is a maximum limit of three subjects for physical delivery. If more than three subjects are integrated, the material must be delivered via a third-party tag.

Heavy Ad Intervention

The contract partner is solely responsible for fulfilling the heavy ad intervention criteria of the browsers Chrome and Edge. Advertisement deliveries that are blocked by heavy ad intervention will not be refunded or compensated. More information: Chromium Blog

HTML5

Guideline HTML Download

Branding Day background images

Branding Day background images: the function of background images and colours is to provide a visual frame for Branding Days. Advertising messages in the form of images and/or text may not be included in background images – these should only be placed in the banners used for the respective campaign. If the background image does not meet these requirements, it cannot be used. The visibility of the background image depends on the screen resolutions used. If these are too low, some or all of the background image may not be displayed. It is therefore not possible to display the entire background image on all resolutions. If a background colour is used, it must be made available to us as a hex code (e.g.: #ED3B94).

AdReload

An ad reload takes place after 30 seconds at the earliest.

Your Point of Contact

Digital Services
Media Service Digital
+41 58 909 99 63
digitalservices@ringier.ch