AD FORMAT

Branding days

Use our various branding day options to grab attention on our homepage. During the branding day, you are the star on the homepage and deliver your message through various large ad placements for 24 hours. The prominent day-long placement is particularly suitable for image campaigns and product launches.

Ringier Wirtschaftsnetz

Your perfect combination if you want to position yourself in the environment of luxury and top-class business journalism. The business network bundles the leading Swiss financial pages HZ with the content of Handelszeitung, BILANZ and HZ Insurance as well as cash.ch and illuminates all facets of the national and international economy with daily news, in-depth research, exciting background reports or current stock market data.

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Rates & specifications

Rates

Laufzeit1 day
Indicative70'000
Fixpreis BruttoCHF 12,000

Specifications – background

ScreenBackground
Pixel in width × height1920 x 1080 px
File sizemax. 150 KB
Possible file formatsJPG, PNG or GIF (not animated)

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – 50%.
  • General terms and conditions

Showcase

blick.ch

blick.ch is the most popular media portal in Switzerland. We show our readers the best stories of the day.

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Rates & specifications

Rates – DE

Laufzeit1 day
Indicative2'000'000
Fixpreis BruttoCHF 75,000

Rates – FR

Laufzeit1 day
Indicative–
Fixpreis BruttoCHF 6,000

Specifications – poster dd

ScreenPoster ad
Pixel in width × height320 x 480 px or 320 x 416 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Specifications – mobile wideboard

Screenmobile wideboard
Pixel in width × height320 x 160 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Specifications – mobile medium rectangle

Screenmobile medium rectangle
Pixel in width × height300 x 250 px
File sizemax. 100 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Rates – DE

Laufzeit1 day
Indicative1'000'000
Fixpreis BruttoCHF 65,000

Rates – FR

Laufzeit1 Tag
Indicative–
Fixpreis BruttoCHF 7,900

Specifications – background

Screenbackground
Pixel in width × height1920 x 1080 px
File sizemax. 150 KB
Possible file formatsJPG, PNG or GIF (not animated)
Background ColorHexadecimal colour code

Specifications – wideboard

Screen4x wideboard
Pixel in width × height994 x 250 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Specifications – skyscraper

Screen2x skyscraper
Pixel in width × height160 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Rates – DE

Laufzeit1 day
Indicative1'000'000
Fixpreis BruttoCHF 75,000

Rates – FR

Laufzeit1 day
Indicative–
Fixpreis BruttoCHF 9,900

Specifications – background

Screenbackground
Pixel in width × height1920 x 1080 px
File sizemax. 150 KB
Possible file formatsJPG, PNG or GIF (not animated)
Background ColorHexadecimal colour code

Specifications – wideboard

Screen4x wideboard
Pixel in width × height994 x 250 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Specifications – skyscraper

Screen2x skyscraper
Pixel in width × height160 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Rates – DE

Laufzeit1 day
Indicative3'000'000
Fixpreis BruttoCHF 91,000

Rates – FR

Laufzeit1 day
Indicative–
Fixpreis BruttoCHF 14,000

Specifications – background

Screenbackground
Pixel in width × height1920 x 1080 px
File sizemax. 150 KB
Possible file formatsJPG, PNG or GIF (not animated)
Background ColorHexadecimal colour code

Specifications – wideboard

Screen4x wideboard
Pixel in width × height994 x 250 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Specifications – skyscraper

Screen2x skyscraper
Pixel in width × height160 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Specifications – mobile poster ad

ScreenPoster ad
Pixel in width × height320 x 480 px or 320 x 416 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Specifications – mobile wideboard

Screenmobile wideboard
Pixel in width × height320 x 160 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Specifications – mobile medium rectangle

Screenmobile medium rectangle
Pixel in width × height300 x 250 px
File sizemax. 100 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – 50%.
  • General terms and conditions

Showcase

bluenews.ch

Swisscom blue is Switzerland’s top news and entertainment portal and provides over half a million readers from Switzerland and all over the world with current, quick and clear access to the relevant news every day. Blue News gives you the story behind the story (excitingly packaged in exclusive videos, background reports or interviews), and thanks to its links with blue TV, it also provides a high-quality TV experience with all that implies: as well as keeping an eye on key results via the ticker, sports fans also have a unique opportunity to watch football, ice hockey, tennis and skiing events up close and live on TV.

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Rates & specifications

Rates – DE

Laufzeit1 day
Indicative800'000
Fixpreis BruttoCHF 37,600

Rates – FR

Laufzeit1 day
Indicative150'000
Fixpreis BruttoCHF 7,050

Rates – national

Laufzeit1 day
Indicative1'000'000
Fixpreis BruttoCHF 47,000

Rates – DE

Laufzeit1 day
Indicative1'100'000
Fixpreis BruttoCHF 44,800

Rates – FR

Laufzeit1 day
Indicative220'000
Fixpreis BruttoCHF 8,730

Rates – national

Laufzeit1 day
Indicative1'400'000
Fixpreis BruttoCHF 56,600

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – 50%.
  • General terms and conditions

Specifications – background

ScreenBackground
Pixel in width × height1920 x 1080 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag
Background colourHexadecimal color code

Specifications – wideboard

ScreenWideboard
Pixel in width × height994 x 250 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Specifications – skyscraper

Screen2x skyscraper
Pixel in width × height160 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Specifications– poster ad

ScreenPoster ad
Pixel in width × height320 x 480 px or 320 x 416 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Specifications– mobile wideboard

ScreenMobile wideboard 
Pixel in width × height320 x 160 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Specifications – mobile medium rectangle

ScreenMobile medium rectangle
Pixel in width × height300 x 250 px
File sizemax. 100 KB
Possible file formatsJPG, PNG, GIF, HTML5 or 3rd party tag

Showcase

cash.ch

Cash is Switzerland’s first multimedia business and finance portal. It combines information and banking. Relevant news on money and financial topics is researched and published by the independent in-house editorial team.

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Rates & specifications

Rates

Laufzeit1 day
Indicative40'000
Fixpreis BruttoCHF 7,000

Specifications – background

ScreenBackground
Pixel in width × height1920 x 1080 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF (not animated)

Specifications – wideboard

Screen2x wideboard
Pixel in width × height994 x 250 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – 50%.
  • General terms and conditions

Showcase

handelszeitung.ch

Handelszeitung.ch – constantly getting to the heart of business: the Handelszeitung online editorial staff provide data, facts, opinions and background – from early in the morning to late at night. During the week and at weekends.

Read more

Rates & specifications

Rates

Laufzeit1 day
Indicative10'000
Fixpreis BruttoCHF 3,000

Specifications – background

ScreenBackground
Pixel in width × height1920 x 1080 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF (not animated)

Specifications – wideboard

Screen2x wideboard
Pixel in width × height994 x 250 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – 50%.
  • General terms and conditions

Showcase

More information

Advertising material delivery deadlines

  • Standard formats: three working days
  • Special formats (e.g. branding day, videos, advertorials, native advertising, sponsoring): five working days

A campaign can only be guaranteed to start on time if the delivery deadlines are met. Where possible, advertising material that is delivered late will be considered at the latest up to 3 pm on the previous working day (standard formats) or one working day before the start of the campaign (special formats). If this final deadline cannot be met, the start of the campaign will be postponed.

Delivery address for display and newsletter advertising material:

SSL

All thirdparty tags, tag-in tags and references in an HTML5 file must be delivered via SSL (https://).

Sound

  • Audio for display and outstream video formats may only start playing as a result of user interaction (i.e. clicking on a sound button on the advertising material). 
  • Audio for instream video formats should be switched to ‘sound on’.

Flash

Flash files are not allowed.

Number of subjects

For each campaign (flight/line item), there is a maximum limit of three subjects for physical delivery. If more than three subjects are integrated, the material must be delivered via a third-party tag.

Heavy Ad Intervention

The contract partner is solely responsible for fulfilling the heavy ad intervention criteria of the browsers Chrome and Edge. Advertisement deliveries that are blocked by heavy ad intervention will not be refunded or compensated. More information: Chromium Blog

HTML5

Guideline HTMLDownload

Branding Day background images

Branding Day background images: the function of background images and colours is to provide a visual frame for Branding Days. Advertising messages in the form of images and/or text may not be included in background images – these should only be placed in the banners used for the respective campaign. If the background image does not meet these requirements, it cannot be used. The visibility of the background image depends on the screen resolutions used. If these are too low, some or all of the background image may not be displayed. It is therefore not possible to display the entire background image on all resolutions. If a background colour is used, it must be made available to us as a hex code (e.g.: #ED3B94).

AdReload

An ad reload takes place after 30 seconds at the earliest.

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