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Tele ¦ TVstar – the TV combo for German-speaking Switzerland

Combine Tele and TVstar for 7.7% reach in German-speaking Switzerland.

Facts & Figures
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Characteristic:
Combination
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Readership:
373'000 readers (Source: MACH Basis 2021-1)
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Distributed circulation:
218'000 copies
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1/1 page, gross rate:
CHF 15'120
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Frequency:
weekly or every two weeks, Wednesday
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Distribution:
German-speaking Switzerland
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Cost-per-thousand:
4c CHF 48
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Reach:
7.7% in the German language group (Source: MACH Basic 2021-1)
Overview
 
Advertising rates 2021
 
 
Basic Rates
 
 
 
 
Formats
Page
Type area
Width x height in mm
Trim size
Width x height in mm
Gross rate in CHF
b/w or 4c
 
 
icon
1/2 portrait
93 x 261
104 x 282
9 000
 
 
icon
1/2 landscape
189 x 129
210 x 140
9 000
 
 
icon
1/3 portrait
59 x 261
67 x 282
6 120
 
 
icon
1/3 landscape
189 x 76
210 x 93
6 120
 
 
 
 
Basic Rates
 
 
 
 
Formats
Page
Type area
Width x height in mm
Trim size
Width x height in mm
Gross rate in CHF
b/w or 4c
 
 
icon
1/1 page
189 x 261
210 x 282
15 120
 
 

Placement guarantee: 20% of the gross price.

 
 
Discounts
 
 
Discounts

Conditions

Eligable for Turnover discount, AC and YTP
Specialities 10%

 
 
 
 
Dynamic Pricing

The following closing discount scale applies to all customers using Dynamic Pricing

 
 
Gross sales
General settlement discount
 
 
100 000
2%
 
 
200 000
3%
 
 
400 000
5%
 
 
500 000
6%
 
 
750 000
7%
 
 
1 000 000
8%
 
 
1 250 000
9%
 
 
1 500 000
10%
 
 
1 750 000
11%
 
 
2 000 000
12%
 
 
2 500 000
13%
 
 
3 000 000
14%
 
 
3 500 000
15%
 
 
Dynamic Pricing Guidelines
  • Bookings must be made dynamically for the entire period of a contract agreement; multiple changes between dynamic and classic pricing are not possible
  • All bookings must be made via the web-based Marketplace of Ringier Advertising
  • Unjustly granted discounts, e.g. due to cancellations, will be charged retroactively
  • The provisions of the advertising rate and the General Terms and Conditions of Insertion on ringier-advertising.ch continue to apply

     

 
 
Additional terms
 
 
  • The TV combo is only available from 1/3-page and upwards
  • the ads must run within four calendar weeks
  • No ad change is possible
  • Split run not possible.
 
Good to know
 
Dynamic pricing – manage your discount in print media

Directly influence the price in print media and invest efficiently: thanks to dynamic pricing, you can dynamically determine and manage your discount according to five criteria.

Marketplace – the booking platform for print advertising

Marketplace gives you direct access to our entire print portfolio of 30 high-quality titles. From the quote through to the booking and invoicing: your campaign can be dynamically managed and your expenditure optimised as required with just a few clicks.

 
Your Contacts
Lorris
Kennel
Consultant Media Service International & Allmedia
Sales International
Ruia
Rahimi
Consultant Media Service Print
Media Services Print & Digital
Ringier Advertising
Flurstrasse 55
Post Office Box
8021 Zurich