KombiNation Swiss Family | Ringier Advertising

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KombiNation Swiss Family

It sounds incredible, but it's true. With our Swiss Family KombiNation, you'll reach a national readership of nearly 1.5 million readers.

The trio with our family magazine Schweizer Illustrierte, SonntagsBlick and L'illustré in western Switzerland can be freely combined with TV8 and/or L'Hebdo. For maximum impact at a great price.

Choose your ideal combination and reap the benefits!

Facts & Figures

Characteristic:

Combination

Readership:

1'498'000 readers (Source: MACH Basic 2020-2)

1/1 page, gross rate:

CHF 73'456

Frequency:

Monday to Sunday

Distribution:

Switzerland

Reach:

22.1% (Quelle: MACH Basic 2019-2)

Overview

Advertising rates

Basic rates

Combination

Publications included

Gross price in CHF

Discount

Gross price in CHF

Title

1/1 page

Final

KombiNation Swiss Family A

Schweizer Illustrierte, L'illustré, TV8, SonntagsBlick, Le Temps*

89 580

-16 124 / 18%

73 456

KombiNation Swiss Family A

Schweizer Illustrierte, L'illustré, TV8, SonntagsBlick, T Magazine

94 180

-16 952 / 18%

77 228

KombiNation Swiss Family B

Schweizer Illustrierte, L'illustré, TV8, SonntagsBlick

79 680

-13 546 / 17%

66 134

KombiNation Swiss Family C

Schweizer Illustrierte, L'illustré, SonntagsBlick, Le Temps*

81 780

-13 903 / 17%

67 877

KombiNation Swiss Family C

Schweizer Illustrierte, L'illustré, SonntagsBlick, T Magazine

86 380

-14 685 / 17%

71 695

*Le Temps format: Juniorpage

Discounts

The turnover discounts of the selected titles apply.

Dynamic Pricing

The following closing discount scale applies to all customers using Dynamic Pricing

Gross sales

General settlement discount

100 000

200 000

400 000

500 000

750 000

1 000 000

1 250 000

1 500 000

10%

1 750 000

11%

2 000 000

12%

2 500 000

13%

3 000 000

14%

3 500 000

15%

Dynamic Pricing Guidelines

Bookings must be made dynamically for the entire period of a contract agreement; multiple changes between dynamic and classic pricing are not possible
All bookings must be made via the web-based Marketplace of Ringier Advertising
Unjustly granted discounts, e.g. due to cancellations, will be charged retroactively
The provisions of the advertising rate and the General Terms and Conditions of Insertion on ringier-advertising.ch continue to apply

Agency commission AC

For authorised media and advertising agencies, Schweizer Illustrierte, L'Illustré, T Magazine, TV8, SonntagsBlick: : 15% of net

Le Temps: 5% of net

Specialities: 5% of net

Yearly turnover bonus YTP

Minimum volume of 3 pages per year in one or more titles of Ringier Axel Springer Medien Schweiz AG 15%: of net

Specialities (inserts, bound inserts, etc.): 5% of net

Extra costs

Ad placement guarantee

10% of gross rate

Common campaign

Per third-party ad: 30% of the gross rate 1/1 page
Without turnover discount, AC or YTP
Template must be submitted to the publisher

General terms and conditions apply

Specialities 2021

Prices of specialities

On request

Dates

Schedule

Schweizer Illustrierte: weekly Friday
L’illustre: weekly Wednesday
TV8: weekly Wednesday
Le Temps: weekly Thursday
T Magazine: 20 Issues, Saturday
SonntagsBlick: weekly Sunday

Additional terms

Conditions

Combinations possible only for double, full or half-page adverts
Adverts inside the magazines
Same format for all publications
Same theme for all publications
All orders placed simultaneously for all publications
Cannot be combined with other combinations
If a publication is cancelled, the unit prices will be charged (including for adverts that have already been published).

Supplementary conditions

The publications Schweizer Illustrierte, SonntagsBlick and L’illustré must be selected.
TV8 or L’Hebdo must also be selected.
Additional publications (TV8, L’Hebdo) are also available.
The ads must appear within a 15-day period.

Technical specifications

Printed material PDF, incl. font style + binding colour proofs, ready for plate making
Printing process Offset printing

Media Data

KombiNation Swiss Family A

German-speaking Switzerland

French-speaking Switzerland

Whole of Switzerland

Net Reader

939 000

487 000

1 498 000

Reach

19.4%

30.0%

22.1%

Contacts

1 056 000

580 000

1 711 000

Families

314 000

156 000

487 000

Reach in families

17.6%

23.5%

19.1%

Contacts in families

348 000

178 000

544 000

KombiNation Swiss Family B

German-speaking Switzerland

French-speaking Switzerland

Whole of Switzerland

Net Reader

939 000

409 000

1 354 000

Reach

19.4%

25.2%

20.0%

Contacts

1 056 000

467 000

1 529 000

Families

314 000

127 000

442 000

Reach in families

17.6%

19.1%

17.3%

Contacts in families

348 000

140 000

489 000

KombiNation Swiss Family C

German-speaking Switzerland

French-speaking Switzerland

Whole of Switzerland

Net Reader

939 000

359 000

1 304 000

Reach

19.4%

22.1%

19.3%

Contacts

1 056 000

385 000

1 447 000

Families

314 000

120 000

435 000

Reach in families

17.6%

18.0%

17.0%

Contacts in families

348 000

127 000

476 000

KombiNation Swiss Family D

German-speaking Switzerland

French-speaking Switzerland

Whole of Switzerland

Net Reader

939 000

487 000

1 432 000

Reach

19.4%

30.0%

21.1%

Contacts

1 056 000

580 000

1 642 000

Families

314 000

156 000

471 000

Reach in families

17.6%

23.5%

18.4%

Contacts in families

348 000

178 000

527 000

KombiNation Swiss Family E

German-speaking Switzerland

French-speaking Switzerland

Whole of Switzerland

Net Reader

939 000

409 000

1 420 000

Reach

19.4%

25.2%

21.0%

Contacts

1 056 000

467 000

1 597 000

Families

314 000

127 000

459 000

Reach in families

17.6%

19.1%

17.9%

Contacts in families

348 000

140 000

506 000

KombiNation Swiss Family F

German-speaking Switzerland

French-speaking Switzerland

Whole of Switzerland

Net Reader

939 000

359 000

1 370 000

Reach

19.4%

22.1%

20.2%

Contacts

1 056 000

385 000

1 516 000

Families

314 000

120 000

451 000

Reach in families

17.6%

18.0%

17.6%

Contacts in families

348 000

127 000

493 000

Source: MACH Basic 2019-2, all languages: population of 6,772,000
German-speaking: population of 4,838,000
French-speaking: population of 1,627,000

Good to know

Dynamic pricing – manage your discount in print media

Directly influence the price in print media and invest efficiently: thanks to dynamic pricing, you can dynamically determine and manage your discount according to five criteria.

Marketplace – the booking platform for print advertising

Marketplace gives you direct access to our entire print portfolio of 30 high-quality titles. From the quote through to the booking and invoicing: your campaign can be dynamically managed and your expenditure optimised as required with just a few clicks.