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KombiNation Swiss Family
 
KombiNation Swiss Family

It sounds incredible, but it's true. With our Swiss Family KombiNation, you'll reach a national readership of nearly 1.5 million readers.

The trio with our family magazine Schweizer Illustrierte, SonntagsBlick and L'illustré in western Switzerland can be freely combined with TV8 and/or L'Hebdo. For maximum impact at a great price.

Choose your ideal combination and reap the benefits!

Facts & Figures
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Characteristic:
Combination
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Readership:
1'498'000 readers (Source: MACH Basic 2020-2)
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1/1 page, gross rate:
CHF 73'456
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Frequency:
Monday to Sunday
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Distribution:
Switzerland
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Reach:
22.1% (Quelle: MACH Basic 2019-2)
Overview
 
Advertising rates
 
 
Basic rates
 
 
Combination
Publications included
Gross price in CHF
Discount
Gross price in CHF
 
Title
1/1 page
 
Final
 
 
KombiNation Swiss Family A
Schweizer Illustrierte, L'illustré, TV8, SonntagsBlick, Le Temps*
89 580
-16 124 / 18%
73 456
 
 
KombiNation Swiss Family A
Schweizer Illustrierte, L'illustré, TV8, SonntagsBlick, T Magazine
94 180
-16 952 / 18%
77 228
 
 
KombiNation Swiss Family B
Schweizer Illustrierte, L'illustré, TV8, SonntagsBlick
79 680
-13 546 / 17%
66 134
 
 
KombiNation Swiss Family C
Schweizer Illustrierte, L'illustré, SonntagsBlick, Le Temps*
81 780
-13 903 / 17%
67 877
 
 
KombiNation Swiss Family C
Schweizer Illustrierte, L'illustré, SonntagsBlick, T Magazine
86 380
-14 685 / 17%
71 695
 
 

*Le Temps format: Juniorpage

 
 
Discounts
 
 
Discounts

The turnover discounts of the selected titles apply.

 
 
 
 
Dynamic Pricing

The following closing discount scale applies to all customers using Dynamic Pricing

 
 
Gross sales
General settlement discount
 
 
100 000
2%
 
 
200 000
3%
 
 
400 000
5%
 
 
500 000
6%
 
 
750 000
7%
 
 
1 000 000
8%
 
 
1 250 000
9%
 
 
1 500 000
10%
 
 
1 750 000
11%
 
 
2 000 000
12%
 
 
2 500 000
13%
 
 
3 000 000
14%
 
 
3 500 000
15%
 
 
Dynamic Pricing Guidelines
  • Bookings must be made dynamically for the entire period of a contract agreement; multiple changes between dynamic and classic pricing are not possible
  • All bookings must be made via the web-based Marketplace of Ringier Advertising
  • Unjustly granted discounts, e.g. due to cancellations, will be charged retroactively
  • The provisions of the advertising rate and the General Terms and Conditions of Insertion on ringier-advertising.ch continue to apply

     

 
 
Agency commission AC

For authorised media and advertising agencies, Schweizer Illustrierte, L'Illustré, T Magazine, TV8, SonntagsBlick: : 15% of net

Le Temps: 5% of net

Specialities: 5% of net

 
 
Yearly turnover bonus YTP

Minimum volume of 3 pages per year in one or more titles of Ringier Axel Springer Medien Schweiz AG 15%: of net

Specialities (inserts, bound inserts, etc.): 5% of net

 
 
Extra costs
 
 
Ad placement guarantee

10% of gross rate

 
 
Common campaign
  • Per third-party ad: 30% of the gross rate 1/1 page
  • Without turnover discount, AC or YTP
  • Template must be submitted to the publisher


General terms and conditions apply

 
 
Specialities 2021
 
 
Prices of specialities

On request

 
 
 
 
Dates
 
 
Schedule

Schweizer Illustrierte: weekly Friday
L’illustre: weekly Wednesday
TV8: weekly Wednesday
Le Temps: weekly Thursday
T Magazine: 20 Issues, Saturday
SonntagsBlick: weekly Sunday

 
 
 
 
Additional terms
 
 

Conditions

Combinations possible only for double, full or half-page adverts
Adverts inside the magazines
Same format for all publications
Same theme for all publications
All orders placed simultaneously for all publications
Cannot be combined with other combinations
If a publication is cancelled, the unit prices will be charged (including for adverts that have already been published).

Supplementary conditions

The publications Schweizer Illustrierte, SonntagsBlick and L’illustré must be selected.
TV8 or L’Hebdo must also be selected.
Additional publications (TV8, L’Hebdo) are also available.
The ads must appear within a 15-day period.

 
 
Technical specifications
 
 

Printed material PDF, incl. font style + binding colour proofs, ready for plate making
Printing process Offset printing

 
 
Media Data
 
 
 
 
KombiNation Swiss Family A
 
 
 
 
 
German-speaking Switzerland
French-speaking Switzerland
Whole of Switzerland
 
 
Net Reader
939 000
487 000
1 498 000
 
 
Reach
19.4%
30.0%
22.1%
 
 
Contacts
1 056 000
580 000
1 711 000
 
 
Families
314 000
156 000
487 000
 
 
Reach in families
17.6%
23.5%
19.1%
 
 
Contacts in families
348 000
178 000
544 000
 
 
KombiNation Swiss Family B
 
 
 
 
 
German-speaking Switzerland
French-speaking Switzerland
Whole of Switzerland
 
 
Net Reader
939 000
409 000
1 354 000
 
 
Reach
19.4%
25.2%
20.0%
 
 
Contacts
1 056 000
467 000
1 529 000
 
 
Families
314 000
127 000
442 000
 
 
Reach in families
17.6%
19.1%
17.3%
 
 
Contacts in families
348 000
140 000
489 000
 
 
KombiNation Swiss Family C
 
 
 
 
 
German-speaking Switzerland
French-speaking Switzerland
Whole of Switzerland
 
 
Net Reader
939 000
359 000
1 304 000
 
 
Reach
19.4%
22.1%
19.3%
 
 
Contacts
1 056 000
385 000
1 447 000
 
 
Families
314 000
120 000
435 000
 
 
Reach in families
17.6%
18.0%
17.0%
 
 
Contacts in families
348 000
127 000
476 000
 
 
KombiNation Swiss Family D
 
 
 
 
 
German-speaking Switzerland
French-speaking Switzerland
Whole of Switzerland
 
 
Net Reader
939 000
487 000
1 432 000
 
 
Reach
19.4%
30.0%
21.1%
 
 
Contacts
1 056 000
580 000
1 642 000
 
 
Families
314 000
156 000
471 000
 
 
Reach in families
17.6%
23.5%
18.4%
 
 
Contacts in families
348 000
178 000
527 000
 
 
KombiNation Swiss Family E
 
 
 
 
 
German-speaking Switzerland
French-speaking Switzerland
Whole of Switzerland
 
 
Net Reader
939 000
409 000
1 420 000
 
 
Reach
19.4%
25.2%
21.0%
 
 
Contacts
1 056 000
467 000
1 597 000
 
 
Families
314 000
127 000
459 000
 
 
Reach in families
17.6%
19.1%
17.9%
 
 
Contacts in families
348 000
140 000
506 000
 
 
KombiNation Swiss Family F
 
 
 
 
 
German-speaking Switzerland
French-speaking Switzerland
Whole of Switzerland
 
 
Net Reader
939 000
359 000
1 370 000
 
 
Reach
19.4%
22.1%
20.2%
 
 
Contacts
1 056 000
385 000
1 516 000
 
 
Families
314 000
120 000
451 000
 
 
Reach in families
17.6%
18.0%
17.6%
 
 
Contacts in families
348 000
127 000
493 000
 
 

Source: MACH Basic 2019-2, all languages: population of 6,772,000
German-speaking: population of 4,838,000
French-speaking: population of 1,627,000

 
Good to know
 
Dynamic pricing – manage your discount in print media

Directly influence the price in print media and invest efficiently: thanks to dynamic pricing, you can dynamically determine and manage your discount according to five criteria.

Marketplace – the booking platform for print advertising

Marketplace gives you direct access to our entire print portfolio of 30 high-quality titles. From the quote through to the booking and invoicing: your campaign can be dynamically managed and your expenditure optimised as required with just a few clicks.

 
Your Contacts
Antoine
Paillette
Consultant Media Service Print
Media Services Print & Digital
Esther
Staub
Consultant Media Service Print
Media Services Print & Digital
Ringier Advertising
Flurstrasse 55
Post Office Box
8021 Zurich