AD FORMAT

Half-page ad

Do you want an eye-catching format with an unmissable pixel size? Then the half-page ad is the perfect choice for you. It is directly integrated into the content area and prominently positioned within the page structure.

Ringier Digital Network

The Ringier Digital Network combines all titles from the premium publishers Ringier Axel Springer, Ringier and Swisscom to create one of Switzerland’s highest-coverage digital advertising networks. Around thirty well-known, high-end media brands such as Blick.ch, Bluewin, Le Temps and Handelszeitung ensure top-quality advertising environments. The advertising services include desktop and mobile formats, and can be booked in programmatic or traditional form (via IO).

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Rates & specifications

Rates

CPM grossCHF 30

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM grossCHF 45

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM grossCHF 30

Specifications

Pixel in width × height300 x 600 px
File sizemax. 100 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – on request
  • General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Read more

Showcase

Ringier Wirtschaftsnetz

Your perfect combination if you want to position yourself in the environment of luxury and top-class business journalism. The business network bundles the leading Swiss financial pages HZ with the content of Handelszeitung, BILANZ and HZ Insurance as well as cash.ch and illuminates all facets of the national and international economy with daily news, in-depth research, exciting background reports or current stock market data.

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Rates & specifications

Rates

CPM grossCHF 70

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM grossCHF 100

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM grossCHF 70

Specifications

Pixel in width × height300 x 600 px
File sizemax. 100 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – on request
  • General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Read more

Showcase

RDN Sport Pool

With the RDN Sport Pool, you cover all major sports environments and relevant sports brands with a single booking. These inspire millions of fans every day with the latest information from the national and international world of football, ice hockey, tennis, cycling or skiing and more.

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Rates & specifications

Rates

CPM grossCHF 37

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM grossCHF 52

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – on request
  • General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Read more

blick.ch

blick.ch is the most popular media portal in Switzerland. We show our readers the best stories of the day.

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Rates & specifications

Rates

CPM grossCHF 38

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM grossCHF 50

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM grossCHF 38

Specifications

Pixel in width × height300 x 600 px
File sizemax. 100 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – on request
  • General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Read more

Showcase

bluenews.ch

Blue News is the Swiss news portal with the VIP pass to the world of sports and entertainment. Blue News informs over half a million readers daily about global events, always from a Swiss perspective. The football tickers, highlight videos, and analyses of the most exciting national and European leagues make blue News indispensable for every football fan. Additionally, blue News is right there on Switzerland’s biggest festival stages, delivering live concerts, star interviews, or behind-the-scenes stories directly to your phone or laptop.

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Rates & specifications

Rates

CPM grossCHF 30

Spezifikationen

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM grossCHF 50

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM BruttoCHF 30

Specifications

Pixel in width × height300 x 600 px
File sizemax. 100 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – on request
  • General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Read more

Showcase

beobachter.ch

Beobachter is committed to fairness. It offers sophisticated reporting and skilled advice, and plays an active legal and political role when required.

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Rates & specifications

Rates

CPM grossCHF 70

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM grossCHF 70

Specifications

Pixel in width × height300 x 600 px
File sizemax. 100 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – on request
  • General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Read more

Showcase

cash.ch

Cash is Switzerland’s first multimedia business and finance portal. It combines information and banking. Relevant news on money and financial topics is researched and published by the independent in-house editorial team.

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Rates & specifications

Rates

CPM grossCHF 70

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM grossCHF 100

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM grossCHF 70

Specifications

Pixel in width × height300 x 600 px
File sizemax. 100 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – on request
  • General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Read more

Showcase

handelszeitung.ch

Handelszeitung.ch – constantly getting to the heart of business: the Handelszeitung online editorial staff provide data, facts, opinions and background – from early in the morning to late at night. During the week and at weekends.

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Rates & specifications

Rates

CPM grossCHF 120

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM grossCHF 110

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM grossCHF 110

Specifications

Pixel in width × height300 x 600 px
File sizemax. 100 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – on request
  • General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Read more

Showcase

schweizer-illustrierte.ch

Schweizer Illustrierte Online is always closer to the stars and knows what’s going on with Swiss and international celebrities and in the aristocratic houses of this world. In addition, the «Family» channel provides tips, tricks and interesting facts for family life, and «Body & Health» offers life hacks for a healthy and beautiful life. And with one click on the «Style» section, you’re always up to date on fashion, beauty and lifestyle. The topics on the Schweizer Illustrierte website are moving, informative and guaranteed to get conversations going.

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Rates & specifications

Rates

CPM grossCHF 70

Specifications

Pixel in width × height300 x 600
File sizemax. 150 KB
Possible file formatsJPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM grossCHF 90

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM BruttoCHF 70

Specifications

Pixel in width × height300 x 600 px
File sizemax. 100 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – on request
  • General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Read more

Showcase

illustre.ch

illustre.ch reports on moving stories from every day life and portrays personalities who shape contemporary events. With its website, L’illustré has developed an attractive online version. In addition to the magazine content – which is available to subscribers online and in PDF format – the online version offers three podcasts and one video per week. It is an interactive website with games, activities and competitions.

Read more

Rates & specifications

Rates

CPM grossCHF 70

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM grossCHF 90

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM grossCHF 70

Specifications

Pixel in width × height300 x 600 px
File sizemax. 100 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – on request
  • General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Read more

Showcase

energy.ch

Energy.ch offers the optimal solution for the effective distribution of your advertising message: Benefit from maximum reach, continuous presence, a matching topic environment and precise targeting based on socio-demographic characteristics or interests.

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Rates & specifications

Rates

CPM grossCHF 70

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM grossCHF 100

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM grossCHF 70

Specifications

Pixel in width × height300 x 600 px
File sizemax. 100 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – on request
  • General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Read more

Showcase

t-online.de

The #1 portal of the high-consumption “First Digital Generation” offers thematic environments for specific interests and target groups in an editorial quality environment.

Read more

Rates & specifications

Rates

CPM grossCHF 38

Specifications

Pixel in width × height300 x 600
File sizemax. 150 KB
Possible file formatsJPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM grossCHF 50

Specifications

Pixel in width × height300 x 600 px
File sizemax. 150 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Rates

CPM grossCHF 38

Specifications

Pixel in width × height300 x 600 px
File sizemax. 100 KB
Possible file formatsJPG, PNG, GIF, HTML 5 or 3rd party tag

Discounts and conditions

  • All prices are in CHF and excl. VAT.
  • Advisory commission: 5%
  • Special discount: Charitable institutions (ZEWO-certified) – on request
  • General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Read more

More information

Advertising material delivery deadlines

  • Standard formats: three working days
  • Special formats (e.g. branding day, videos, advertorials, native advertising, sponsoring): five working days

A campaign can only be guaranteed to start on time if the delivery deadlines are met. Where possible, advertising material that is delivered late will be considered at the latest up to 3 pm on the previous working day (standard formats) or one working day before the start of the campaign (special formats). If this final deadline cannot be met, the start of the campaign will be postponed.

Delivery address for display and newsletter advertising material:

SSL

All thirdparty tags, tag-in tags and references in an HTML5 file must be delivered via SSL (https://).

Sound

  • Audio for display and outstream video formats may only start playing as a result of user interaction (i.e. clicking on a sound button on the advertising material). 
  • Audio for instream video formats should be switched to ‘sound on’.

Flash

Flash files are not allowed.

Number of subjects

For each campaign (flight/line item), there is a maximum limit of three subjects for physical delivery. If more than three subjects are integrated, the material must be delivered via a third-party tag.

Heavy Ad Intervention

The contract partner is solely responsible for fulfilling the heavy ad intervention criteria of the browsers Chrome and Edge. Advertisement deliveries that are blocked by heavy ad intervention will not be refunded or compensated. More information: Chromium Blog

HTML5

Guideline HTMLDownload

Branding Day background images

Branding Day background images: the function of background images and colours is to provide a visual frame for Branding Days. Advertising messages in the form of images and/or text may not be included in background images – these should only be placed in the banners used for the respective campaign. If the background image does not meet these requirements, it cannot be used. The visibility of the background image depends on the screen resolutions used. If these are too low, some or all of the background image may not be displayed. It is therefore not possible to display the entire background image on all resolutions. If a background colour is used, it must be made available to us as a hex code (e.g.: #ED3B94).

AdReload

An ad reload takes place after 30 seconds at the earliest.

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