AD FORMAT

Half-page ad

Do you want an eye-catching format with an unmissable pixel size? Then the half-page ad is the perfect choice for you. It is directly integrated into the content area and prominently positioned within the page structure.

Ringier Digital Network

The Ringier Digital Network combines all titles from the premium publishers Ringier Axel Springer, Ringier and Swisscom to create one of Switzerland’s highest-coverage digital advertising networks. Around thirty well-known, high-end media brands such as Blick.ch, Bluewin, Le Temps and Handelszeitung ensure top-quality advertising environments. The advertising services include desktop and mobile formats, and can be booked in programmatic or traditional form (via IO).

Rates

CPM Brutto	CHF 30

Specifications

Pixel in width × height	300 x 600
File size	max. 150 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM Brutto	CHF 45

Specifications

Pixel in width × height	300 x 600
File size	max. 150 KB
Possible file formats	JPG / PNG / GIF / HTML5 or 3rd party tag

Rates

CPM Brutto	CHF 30

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – 50%.
General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Showcase

Open preview

Ringier Wirtschaftsnetz

Ihre perfekte Kombination, wenn Sie sich im Umfeld von Luxus und hochkarätigem Wirtschaftsjournalismus positionieren wollen. Das Wirtschaftsnetz bündelt die führenden Schweizer Finanzseiten mit den Inhalten von Handelszeitung, BILANZ und HZ Insurance sowie cash.ch und beleuchtet alle Facetten der nationalen und internationalen Wirtschaft mit tagesaktuellen News, fundierten Recherchen, spannenden Hintergrundberichten oder aktuellen Börsendaten.

Mehr erfahren

Rates & specifications

Rates

CPM Brutto	CHF 70

Specifications

Pixel in width × height	300 x 600
File size	max. 150 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM Brutto	CHF 100

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM Brutto	CHF 70

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	PG/ PNG/ GIF/ HTML 5 oder 3rd party tag

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – 50%.
General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Showcase

Open preview

blick.ch

blick.ch is the most popular media portal in Switzerland. We show our readers the best stories of the day.

Rates

CPM Brutto	CHF 38

Specifications

Pixel in width × height	300 x 600
File size	max. 150 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM Brutto	CHF 50

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	PG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM Brutto	CHF 38

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – 50%.
General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Showcase

Open preview

bluenews.ch

Swisscom blue is Switzerland’s top news and entertainment portal and provides over half a million readers from Switzerland and all over the world with current, quick and clear access to the relevant news every day. Blue News gives you the story behind the story (excitingly packaged in exclusive videos, background reports or interviews), and thanks to its links with blue TV, it also provides a high-quality TV experience with all that implies: as well as keeping an eye on key results via the ticker, sports fans also have a unique opportunity to watch football, ice hockey, tennis and skiing events up close and live on TV.

Rates

CPM Brutto	CHF 30

Spezifikationen

Pixel in width × height	300 x 600
File size	max. 150 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM Brutto	CHF 50

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM Brutto	CHF 30

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – 50%.
General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Showcase

Open preview

beobachter.ch

Beobachter is committed to fairness. It offers sophisticated reporting and skilled advice, and plays an active legal and political role when required.

Rates

CPM Brutto	CHF 70

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM Brutto	CHF 70

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – 50%.
General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Showcase

Open preview

cash.ch

Cash is Switzerland’s first multimedia business and finance portal. It combines information and banking. Relevant news on money and financial topics is researched and published by the independent in-house editorial team.

Rates

CPM Brutto	CHF 70

Specifications

Pixel in width × height	300 x 600
File size	max. 150 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM Brutto	CHF 100

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM Brutto	CHF 70

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – 50%.
General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Showcase

Open preview

handelszeitung.ch

Handelszeitung.ch – constantly getting to the heart of business: the Handelszeitung online editorial staff provide data, facts, opinions and background – from early in the morning to late at night. During the week and at weekends.

Rates

CPM Brutto	CHF 120

Specifications

Pixel in width × height	300 x 600
File size	max. 150 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM Brutto	CHF 110

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM Brutto	CHF 110

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – 50%.
General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Showcase

Open preview

schweizer-illustrierte.ch

Closer to the stars. Popular website Schweizer Illustrierte focuses on its strength: the excitement of the royals. In the ‘People’ section, the online editorial team not only provides information about the royals, but also offers the latest knowledgeable details of Swiss celebrities and international stars. Other sections such as ‘Family’, ‘Lifestyle’ and ‘Body & Health’ offer plenty of daily knowledge and interest, as well as helpful everyday tips and tricks. Current topics that will inspire and are guaranteed to be a talking point!

Rates

CPM Brutto	CHF 70

Specifications

Pixel in width × height	300 x 600
File size	max. 150 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM Brutto	CHF 90

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM Brutto	CHF 70

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – 50%.
General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Showcase

Open preview

illustre.ch

illustre.ch reports on moving stories from every day life and portrays personalities who shape contemporary events. With its website, L’illustré has developed an attractive online version. In addition to the magazine content – which is available to subscribers online and in PDF format – the online version offers three podcasts and one video per week. It is an interactive website with games, activities and competitions.

Rates

CPM Brutto	CHF 70

Specifications

Pixel in width × height	300 x 600
File size	max. 150 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM Brutto	CHF 90

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM Brutto	CHF 70

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – 50%.
General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Showcase

Open preview

energy.ch

Maximum reach, a permanent presence, a savvy subject environment, or the precise target group, defined by socio-demographic or interest-based targeting? Energy.ch consistently offers the right solution for the most effective way to spread an advertising message.

Rates

CPM Brutto	CHF 70

Specifications

Pixel in width × height	300 x 600
File size	max. 150 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5

Rates

CPM Brutto	CHF 100

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM Brutto	CHF 70

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – 50%.
General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Showcase

Open preview

t-online.de

The #1 portal of the high-consumption “First Digital Generation” offers thematic environments for specific interests and target groups in an editorial quality environment.

Rates

CPM Brutto	CHF 38

Specifications

Pixel in width × height	300 x 600
File size	max. 150 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM Brutto	CHF 50

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Rates

CPM Brutto	CHF 38

Specifications

Pixel in width × height	300 x 600
File size	max. 100 KB
Possible file formats	JPG/ PNG/ GIF/ HTML 5 or 3rd party tag

Discounts and conditions

All prices are in CHF and excl. VAT.
Advisory commission: 5%
Special discount: Charitable institutions (ZEWO-certified) – 50%.
General terms and conditions

Our targeting services

As part of the Ringier Digital Network, we offer you a variety of different targetings. Here you will find the availability on the sites and the rates.

Advertising material delivery deadlines

Standard formats: three working days
Special formats (e.g. branding day, videos, advertorials, native advertising, sponsoring): five working days

A campaign can only be guaranteed to start on time if the delivery deadlines are met. Where possible, advertising material that is delivered late will be considered at the latest up to 3 pm on the previous working day (standard formats) or one working day before the start of the campaign (special formats). If this final deadline cannot be met, the start of the campaign will be postponed.

Delivery address for display and newsletter advertising material:

Delivery address for display and newsletter advertising material: contentadvertising@ringier.ch
Delivery address for advertorial & brand report advertising material: digitaladops@ringier.ch

SSL

All thirdparty tags, tag-in tags and references in an HTML5 file must be delivered via SSL (https://).

Sound

Audio for display and outstream video formats may only start playing as a result of user interaction (i.e. clicking on a sound button on the advertising material).
Audio for instream video formats should be switched to ‘sound on’.

Flash

Flash files are not allowed.

Number of subjects

For each campaign (flight/line item), there is a maximum limit of three subjects for physical delivery. If more than three subjects are integrated, the material must be delivered via a third-party tag.

Heavy Ad Intervention

The contract partner is solely responsible for fulfilling the heavy ad intervention criteria of the browsers Chrome and Edge. Advertisement deliveries that are blocked by heavy ad intervention will not be refunded or compensated. More information: Chromium Blog

HTML5

Guideline HTML Download

Branding Day background images

Branding Day background images: the function of background images and colours is to provide a visual frame for Branding Days. Advertising messages in the form of images and/or text may not be included in background images – these should only be placed in the banners used for the respective campaign. If the background image does not meet these requirements, it cannot be used. The visibility of the background image depends on the screen resolutions used. If these are too low, some or all of the background image may not be displayed. It is therefore not possible to display the entire background image on all resolutions. If a background colour is used, it must be made available to us as a hex code (e.g.: #ED3B94).

AdReload

An ad reload takes place after 30 seconds at the earliest.

Your Point of Contact

Digital Services
Media Service Digital
Operations
+44 58 909 99 63
digitalservices@ringier.ch